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Observa is a retail intelligence platform designed to help brands optimize their execution in physical stores. The platform uses data and analytics to provide real-time insights into shelf conditions, promotional compliance, and other key performance indicators. This enables brands to identify and address issues quickly, improve their in-store execution, and ultimately drive sales and brand loyalty.
Serves as the central hub for executive leadership, strategic planning, product development, sales, and marketing.
Located in a modern office building with collaborative workspaces designed to foster innovation and communication.
The headquarters fosters a fast-paced, collaborative, and data-driven work culture. Emphasis is placed on employee empowerment, open communication, and continuous learning.
The San Francisco headquarters provides Observa with access to a highly skilled talent pool, a vibrant tech ecosystem, and proximity to key retail industry partners.
While primarily focused on the US market, Observa supports clients with in-store execution optimization strategies on a national scale. They have a platform that allows clients to monitor retail locations nationally.
530 Bush Street, Suite 704
San Francisco
California
USA
Address: Information not publicly available
Expand Observa's reach and provide localized support to clients in the Southern US market.
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
As of April 2025, Observa' leadership includes:
Observa has been backed by several prominent investors over the years, including:
Based on available data, there doesn't appear to be any recent, publicly available executive news hires or exits within the last 12 months.
Discover the tools Observa uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
The most common email format used by Observa appears to be first initial last name. It's important to note that this is based on limited data and may not be entirely accurate.
[first_initial][last]@observanow.com
Format
jsmith@observanow.com
Example
60%
Success rate
Crunchbase • April 9, 2019
Observa, an AI-powered retail execution platform, said Tuesday it raised $8.6 million in Series A funding, led by Jump Capital....more
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