What Does Nudge.ai Do?

Total employees4
HeadquartersToronto
Founded2014

Nudge.ai was an innovative company that specialized in relationship intelligence, leveraging AI to help sales teams build stronger relationships and uncover new opportunities by analyzing communication patterns and network connections. Founded in 2014, the company provided a platform that automatically captured contact and company data from emails, calendars, and other sources, offering users actionable insights. In December 2020, Nudge.ai was acquired by Affinity, a leading relationship intelligence platform for dealmakers, to further enhance Affinity's capabilities in automated data capture and network analysis.

Where Is Nudge.ai's Headquarters?

HQ Function

Served as the main center for product development, engineering, sales, marketing, and leadership for Nudge.ai prior to its acquisition by Affinity.

Notable Features:

Located in a prominent commercial building in Toronto's financial district, likely a modern startup office space designed for collaboration and innovation.

Work Culture:

Characterized by a fast-paced, innovative startup environment, fostering collaboration, rapid iteration, and a strong focus on leveraging AI to solve customer challenges in sales and relationship management.

HQ Significance:

The headquarters was crucial for Nudge.ai's growth, development of its core relationship intelligence technology, and establishing its initial market presence before being integrated into Affinity.

Values Reflected in HQ: The operations and environment at Nudge.ai's headquarters likely reflected values such as innovation, customer-centricity, technological advancement, and collaborative problem-solving.

Location:

Prior to its acquisition, Nudge.ai primarily served customers in North America but its cloud-based platform was accessible globally. Its technology now contributes to Affinity's global operations and customer base.

Street Address:

111 Richmond St W, Suite 700

City:

Toronto

State/Province:

Ontario

Country:

Canada

Where Else Does Nudge.ai Operate Around the World?

No additional office locations available.

Buying Intent Signals for Nudge.ai

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Nudge.ai? Meet the Executive Team

As of April 2025, Nudge.ai' leadership includes:

Paul Teshima - Co-Founder & CEO
Steve Woods - Co-Founder & CTO

Who's Investing in Nudge.ai?

Nudge.ai has been backed by several prominent investors over the years, including:

OMERS Ventures
Relay Ventures
Brightspark Ventures
Generation Ventures
StandUp Ventures
Jill Rowley
Neal Dempsey

What Leadership Changes Has Nudge.ai Seen Recently?

Hire0
Exits0

Nudge.ai was acquired by Affinity in December 2020. As such, there have been no executive hires or exits for Nudge.ai as an independent entity in the last 12 months. Key leadership transitioned to Affinity or pursued other ventures at the time of or following the acquisition.

What Technology (Tech Stack) Is Used byNudge.ai?

Discover the tools Nudge.ai uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Nudge.ai Email Formats and Examples

Prior to its acquisition by Affinity, Nudge.ai likely used common corporate email patterns such as [first].[last]@nudge.ai or [first_initial][last]@nudge.ai. Following the acquisition, team members integrated into Affinity would use Affinity's email system.

[first].[last]@nudge.ai

Format

jane.doe@nudge.ai

Example

N/A (Domain inactive or redirected post-acquisition)%

Success rate

What's the Latest News About Nudge.ai?

Affinity BlogDecember 2, 2020

Nudge.ai Acquired by Affinity to Double Down on Relationship Intelligence

Affinity announced its acquisition of Nudge.ai, a leader in AI-driven relationship intelligence. The acquisition aimed to combine Nudge.ai's expertise in data capture and AI-powered insights with Affinity's platform to enhance capabilities for dealmakers....more

TechCrunchDecember 2, 2020

Nudge.ai acquired by Affinity to add more automation, relationship intelligence to its CRM

Affinity acquired Nudge.ai to integrate its AI technology for automating data entry and providing relationship insights into Affinity's CRM platform. The deal involved Nudge.ai's team, including co-founders Paul Teshima and Steve Woods, joining Affinity....more

BetaKitSeptember 12, 2017

Nudge.ai raises $5 million CAD seed round to help sales teams build relationships

Nudge.ai announced a $5 million CAD seed funding round led by OMERS Ventures, with participation from existing and new investors. The funding was aimed at expanding its team and accelerating product development for its AI-powered sales intelligence platform....more

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