What Does Now Foods Do?

Total employees754
HeadquartersBloomingdale
Founded1968

NOW® Foods is a family-owned and operated natural products manufacturer. Since 1968, NOW has been committed to its mission of providing value in products and services that empower people to lead healthier lives. NOW produces a comprehensive line of high-quality, natural, and affordable supplements, foods, sports nutrition, and personal care products. They are a respected leader in the natural products industry, known for their unwavering commitment to quality, in-house testing, sustainability, and transparency.

Where Is Now Foods's Headquarters?

HQ Function

Serves as the global corporate headquarters, encompassing executive offices, primary manufacturing facilities, advanced in-house laboratories for quality control and research, and a major distribution center.

Notable Features:

State-of-the-art manufacturing facilities adhering to Good Manufacturing Practices (GMP), extensive in-house laboratories for comprehensive product testing (identity, purity, potency), large-scale warehousing and distribution capabilities. Some facilities have achieved LEED Silver certification, reflecting a commitment to sustainability.

Work Culture:

A family-oriented culture emphasizing quality, integrity, employee well-being, and a shared passion for health and wellness. The company fosters a stable environment with a focus on teamwork and dedication to its mission.

HQ Significance:

The Bloomingdale headquarters is central to NOW Foods' operations, symbolizing their commitment to controlling product quality 'from farm to shelf.' It's the heart of their innovation, production, and quality assurance efforts, underpinning their reputation in the natural products industry.

Values Reflected in HQ: The headquarters reflects NOW's core values: commitment to quality (in-house labs, GMP certification), sustainability (LEED certified buildings, operational efficiencies), family ownership (long-term investment in facilities), and providing value (efficient production).

Location:

NOW Foods products are distributed in more than 70 countries worldwide. Their global presence is supported by a network of international distributors and direct operations in select markets like Canada. Key functions supported globally include international sales, localized marketing efforts, customer support, navigating diverse regulatory landscapes, and managing complex logistics for international product distribution to ensure quality and compliance across borders.

Street Address:

244 Knollwood Drive

City:

Bloomingdale

State/Province:

IL

Country:

USA

Where Else Does Now Foods Operate Around the World?

Sparks, Nevada, USA

Address: 575 E. Nugget Ave, Sparks, NV 89431 (Primary distribution and manufacturing facility in the region)

To enhance logistical capabilities, reduce shipping times and costs for customers in the Western U.S., provide redundancy in manufacturing, and better serve the growing demand in the region.

Guelph, Ontario, Canada

Address: c/o Puresource Natural Products, 300-325 Woodlawn Rd W, Guelph, ON N1H 7K9, Canada (NOW Foods Canada operations)

To cater specifically to the Canadian natural health product market, ensure compliance with Health Canada regulations, and provide localized support and product availability for Canadian consumers and retailers.

Buying Intent Signals for Now Foods

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Now Foods? Meet the Executive Team

As of April 2025, Now Foods' leadership includes:

Jim Emme - Chief Executive Officer (CEO)
Aaron Secrist - President, NOW Health Group
Dan Richard - Vice President of Global Sales and Marketing
Rick Sharpee, Ph.D. - Chief Science and Nutrition Officer (CSNO)

Who's Investing in Now Foods?

Now Foods has been backed by several prominent investors over the years, including:

Family-Owned and Operated

What Leadership Changes Has Now Foods Seen Recently?

Hire0
Exits0

NOW Foods is a privately held, family-owned company. Detailed information on specific executive team changes is not consistently publicized. Leadership within the company has generally demonstrated stability. No major high-level executive hires or departures have been widely reported in the past 12 months.

What Technology (Tech Stack) Is Used byNow Foods?

Discover the tools Now Foods uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Now Foods Email Formats and Examples

NOW Foods likely utilizes common professional email formats. A prevalent structure for companies of its type is combining the first initial with the last name, or first name separated by a dot from the last name, followed by the company domain.

[first_initial][last]@nowfoods.com

Format

jsmith@nowfoods.com

Example

75%

Success rate

What's the Latest News About Now Foods?

nowfoods.comOctober 26, 2023

NOW® Achieves B Corp™ Certification

NOW Health Group, the parent company of NOW Foods, announced it has officially achieved B Corp Certification. This certification underscores its commitment to meeting high standards of social and environmental performance, accountability, and transparency, reinforcing its dedication to making a positive impact....more

Better Nutrition Magazine (via nowfoods.com news)November 10, 2023

NOW® Honored With 10 Best of Supplements Awards by Better Nutrition Magazine

NOW Foods received ten 2023 Best of Supplements Awards from Better Nutrition Magazine, recognizing the quality and consumer popularity of various products across multiple health categories. This highlights NOW's continued leadership and trust within the natural supplements industry....more

Highperformr's free tools for company research

Explore Employees by Region or Country

See where a company’s workforce is located, by country or region.

View Funding Details

View past and recent funding rounds with amounts and investors.

Understand Revenue Insights

Understand company revenue estimates and financial scale.

Track Active Job Openings

Track active roles and hiring trends to spot growth signals.

Review Product and Offerings

Discover what a company offers—products, platforms, and solutions.

Get SIC or NAICS Codes

Get the company’s official SIC and NAICS classifications.

Analyze Website Traffic Trends

Analyze visitor volume, engagement, and top traffic sources.

Discover Social Profiles and Engagement

Explore LinkedIn, Twitter, and other active social profiles.

Identify Top Competitors

Identify top competitors based on similar business traits.

Research and Discover Companies with Highperformr — Smarter, Faster

Explore companies in depth — from the tech they use to recent funding, hiring trends, and buyer signals — all in one powerful view.

Highperformr AI helps you surface the right accounts and enrich your CRM with verified company and contact insights, so your teams can prioritize and engage faster.

  • Track intent signals to find buyers who are actively in-market
  • Enrich contacts and companies instantly, no need to switch tools
  • Automate workflows to stay ahead of every change
  • Connect your CRM & tools for seamless data sync and activation

Thousands of companies, including Now Foods, are just a search away.