HQ Function

Serves as the central hub for Hawkers Group's brands, including Northweek, encompassing design, marketing, logistics, customer service, and strategic management.

Notable Features:

Modern office facilities situated in a prominent business park, equipped to support a fast-growing international e-commerce business. Likely features open-plan workspaces fostering collaboration and creativity.

Work Culture:

A dynamic, innovative, and fast-paced environment characteristic of digital-native fashion brands. The culture likely emphasizes creativity, teamwork, and a strong connection to youth trends, influenced by Hawkers Group's energetic startup origins.

HQ Significance:

The Elche headquarters is crucial for centralizing the operations of Hawkers Group's diverse brand portfolio, enabling synergies in product development, marketing, and global distribution for brands like Northweek.

Values Reflected in HQ: The headquarters likely reflects values such as innovation, digital proficiency, global ambition, brand synergy, and operational efficiency, core to Hawkers Group's business model.

Location:

Northweek achieves global reach primarily through its robust e-commerce platform (northweek.com) and leveraging Hawkers Group's international shipping capabilities. The brand's products are marketed and sold to customers in numerous countries across Europe, the Americas, Asia, and Oceania. Its digital-first strategy, including active social media engagement and collaborations with international influencers, supports its worldwide brand visibility and accessibility.

Street Address:

Parque Empresarial de Elche, Calle Santiago Ramón y Cajal, 37

City:

Elche

State/Province:

Alicante

Country:

Spain