Nordic Wellness
Nordic Wellness's Overview
Nordic Wellness is one of Sweden's largest and most rapidly expanding fitness chains, dedicated to promoting health and well-being across the nation. Founded in 1997 by Magnus Wilhelmsson, the company offers a comprehensive range of fitness services, including state-of-the-art gym facilities, diverse group training classes, personal training, and various wellness programs. With a strong emphasis on creating a welcoming and motivating environment, Nordic Wellness aims to make fitness accessible and enjoyable for everyone. They operate numerous clubs primarily throughout Sweden and have a growing presence in Norway, continuously innovating to meet the evolving needs of their members.
Where is Nordic Wellness's Headquarters?
HQ Function
The headquarters manages central operations, including strategic planning, administration, finance, marketing, human resources, and franchise support for the Nordic Wellness chain.
Notable Features:
Modern office facilities designed to support a dynamic workforce, fostering collaboration and reflecting the company's active brand identity. Likely equipped with amenities that promote employee well-being.
Work Culture:
An energetic, health-focused, and team-oriented environment. The culture likely mirrors the fitness industry's dynamism, emphasizing wellness, employee engagement, and continuous improvement.
HQ Significance:
The headquarters is the nerve center for one of Sweden's largest fitness providers, coordinating the activities of hundreds of clubs and thousands of employees, and driving the company's growth and strategic initiatives.
Values Reflected in HQ: The headquarters likely embodies Nordic Wellness's core values such as health, community, accessibility, innovation, and quality in service delivery.
Location:
Nordic Wellness primarily operates in Sweden, where it has an extensive network of fitness clubs. The company has also expanded its presence into Norway. Globally, functions supported include full-service fitness club operations, personal training, group fitness programs, online training solutions, corporate wellness partnerships, and franchise management.
Street Address:
August Barks Gata 2
City:
Västra Frölunda (Gothenburg)
State/Province:
Västra Götaland County
Country:
Sweden
Nordic Wellness's Global Presence
Stockholm, Sweden
Address: N/A (Represents a key operational region with multiple club locations and regional support functions)
To manage and expand Nordic Wellness's significant presence and service delivery in Sweden's capital and largest urban market, ensuring operational excellence and brand consistency.
Buying Intent Signals for Nordic Wellness
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Executive Team of Nordic Wellness
As of April 2025, Nordic Wellness' leadership includes:
Investors of Nordic Wellness
Nordic Wellness has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
Key executive developments in the past year include the prominent role of Linda Adehög as Vice VD (Deputy CEO), strengthening the leadership team. There have been no major publicly announced executive departures.
New Appointments:
Technology (Tech Stack) used by Nordic Wellness
Discover the tools Nordic Wellness uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Nordic Wellness Email Formats and Examples
Nordic Wellness likely uses a common professional email format, typically combining an employee's first and last name with their domain. This structure is standard for many Swedish companies.
firstname.lastname@nordicwellness.se
Format
förnamn.efternamn@nordicwellness.se (example: anna.andersson@nordicwellness.se)
Example
90%
Success rate
News and media
Mynewsdesk (Nordic Wellness Press Room) • February 27, 2024
Nordic Wellness and Generation Pep in new long-term collaboration to create joy of movement in children and young people
Nordic Wellness has initiated a long-term partnership with Generation Pep, a non-profit organization initiated by the Swedish Crown Princess Couple. The collaboration aims to promote physical activity and health among children and young people throughout Sweden through various initiatives and activities....more
NT.se (Norrköpings Tidningar) • February 7, 2024
Nordic Wellness to open new large gym in Ingelsta Handelscentrum, Norrköping
Nordic Wellness announced plans to open a new, spacious fitness center in the Ingelsta shopping area in Norrköping. This expansion is part of the company's ongoing growth strategy to increase accessibility to its fitness services across Sweden....more
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