What Does Noldus Information Technology Do?

Total employees162
HeadquartersWageningen
Founded1989

Noldus Information Technology develops, markets, and supports innovative software, hardware, and integrated solutions for behavioral research. Their products are used worldwide by over 10,000 universities, research institutes, and companies in more than 100 countries. Noldus focuses on enabling researchers to advance scientific understanding of human and animal behavior with tools like EthoVision XT (video tracking), The Observer XT (behavioral coding and analysis), FaceReader (facial expression analysis), and various other solutions for physiological measurements and usability testing.

Where Is Noldus Information Technology's Headquarters?

HQ Function

Serves as the central hub for research and development, global strategy, product management, marketing, international sales coordination, and corporate administration.

Notable Features:

Modern office facilities designed to foster collaboration and innovation. Likely includes spaces for software development, hardware integration testing, and possibly demonstration labs for their behavioral research solutions.

Work Culture:

A research-intensive and innovative environment, emphasizing scientific accuracy, technological advancement, and customer-focused solutions. Collaboration between interdisciplinary teams (software engineers, scientists, sales) is key.

HQ Significance:

The Wageningen HQ is pivotal as it's the birthplace of the company and its core technologies, driving the global direction and development of tools used by leading researchers worldwide.

Values Reflected in HQ: Innovation, precision, scientific collaboration, and a commitment to advancing behavioral research are reflected in its operations and strategic location.

Location:

Noldus Information Technology supports its global customer base through its headquarters in the Netherlands and key regional offices in the USA (for North America), China (for Asia-Pacific), and Germany (for DACH region). Additionally, they work with a network of distributors in various other countries, ensuring worldwide availability of their products and services, including sales, technical support, training, and consultancy for behavioral research applications.

Street Address:

Nieuwe Kanaal 5

City:

Wageningen

State/Province:

Gelderland

Country:

Netherlands

Where Else Does Noldus Information Technology Operate Around the World?

Leesburg, Virginia/USA

Address: 1 Solutions Drive, Suite 201, Leesburg, VA 20175, USA

To provide direct sales, technical support, training workshops, and consulting services to the North American research community, ensuring effective use and adoption of Noldus solutions.

Beijing/China

Address: Room 705, Landmark Tower 2, 8 North Dongsanhuan Road, Chaoyang District, Beijing 100004, P.R. China

To cater to the increasing demand for advanced behavioral research tools in the Asia-Pacific market, providing localized support and fostering relationships with academic and commercial research institutions.

Freiburg/Germany

Address: Noldus Information Technology GmbH, Erbprinzenstraße 4-12, 79098 Freiburg, Germany

To offer dedicated local support and build strong relationships with the research community in the DACH region, known for its strong scientific and academic institutions.

Buying Intent Signals for Noldus Information Technology

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Noldus Information Technology? Meet the Executive Team

As of April 2025, Noldus Information Technology' leadership includes:

Lucas P.J.J. Noldus, PhD - Founder and CEO
Patrick Zimmerman - Director of Sales and Marketing
Anne-Marie Bouwmeester - Director Finance & Control
Fabian Nullmeier, PhD - Director Research & Development

Who's Investing in Noldus Information Technology?

Noldus Information Technology has been backed by several prominent investors over the years, including:

Privately Held

What Leadership Changes Has Noldus Information Technology Seen Recently?

Hire0
Exits0

No major publicly announced executive hires or departures have been prominently noted for Noldus Information Technology in the immediate past 12 months. The company generally exhibits stability in its core leadership team.

What Technology (Tech Stack) Is Used byNoldus Information Technology?

Discover the tools Noldus Information Technology uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Noldus Information Technology Email Formats and Examples

Noldus Information Technology primarily uses the 'firstinitial.lastname@noldus.nl' or 'firstinitial.lastname@noldus.com' email format for its employees. The .nl domain is common for Netherlands-based operations, while .com is used for broader international communication.

[f].[lastname]@noldus.com or [f].[lastname]@noldus.nl

Format

l.noldus@noldus.com

Example

85%

Success rate

What's the Latest News About Noldus Information Technology?

Noldus Website2023-09-20

Noldus Information Technology Highlights Success of Measuring Behavior 2023 Conference

Noldus Information Technology shared highlights from the Measuring Behavior 2023 conference, an event they co-organize, showcasing the latest advancements and discussions in the field of behavioral research methods and techniques....more

Noldus Website2024-02-15

EthoVision XT Introduces New Features to Streamline Rodent Behavior Research

Noldus announced updates to EthoVision XT, its flagship video tracking software, with new features specifically designed to enhance and streamline behavioral research involving rodents, improving efficiency and data accuracy....more

Noldus Website2023-05-10

FaceReader 9 Launched with Advancements in Automated Facial Expression Analysis

Noldus released FaceReader 9, the latest version of its software for automatic analysis of facial expressions, offering improved accuracy, expanded emotional state detection, and enhanced analysis capabilities for human behavior research....more

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