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Noldus Information Technology develops, markets, and supports innovative software, hardware, and integrated solutions for behavioral research. Their products are used worldwide by over 10,000 universities, research institutes, and companies in more than 100 countries. Noldus focuses on enabling researchers to advance scientific understanding of human and animal behavior with tools like EthoVision XT (video tracking), The Observer XT (behavioral coding and analysis), FaceReader (facial expression analysis), and various other solutions for physiological measurements and usability testing.
Serves as the central hub for research and development, global strategy, product management, marketing, international sales coordination, and corporate administration.
Modern office facilities designed to foster collaboration and innovation. Likely includes spaces for software development, hardware integration testing, and possibly demonstration labs for their behavioral research solutions.
A research-intensive and innovative environment, emphasizing scientific accuracy, technological advancement, and customer-focused solutions. Collaboration between interdisciplinary teams (software engineers, scientists, sales) is key.
The Wageningen HQ is pivotal as it's the birthplace of the company and its core technologies, driving the global direction and development of tools used by leading researchers worldwide.
Noldus Information Technology supports its global customer base through its headquarters in the Netherlands and key regional offices in the USA (for North America), China (for Asia-Pacific), and Germany (for DACH region). Additionally, they work with a network of distributors in various other countries, ensuring worldwide availability of their products and services, including sales, technical support, training, and consultancy for behavioral research applications.
Nieuwe Kanaal 5
Wageningen
Gelderland
Netherlands
Address: 1 Solutions Drive, Suite 201, Leesburg, VA 20175, USA
To provide direct sales, technical support, training workshops, and consulting services to the North American research community, ensuring effective use and adoption of Noldus solutions.
Address: Room 705, Landmark Tower 2, 8 North Dongsanhuan Road, Chaoyang District, Beijing 100004, P.R. China
To cater to the increasing demand for advanced behavioral research tools in the Asia-Pacific market, providing localized support and fostering relationships with academic and commercial research institutions.
Address: Noldus Information Technology GmbH, Erbprinzenstraße 4-12, 79098 Freiburg, Germany
To offer dedicated local support and build strong relationships with the research community in the DACH region, known for its strong scientific and academic institutions.
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As of April 2025, Noldus Information Technology' leadership includes:
Noldus Information Technology has been backed by several prominent investors over the years, including:
No major publicly announced executive hires or departures have been prominently noted for Noldus Information Technology in the immediate past 12 months. The company generally exhibits stability in its core leadership team.
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Noldus Information Technology primarily uses the 'firstinitial.lastname@noldus.nl' or 'firstinitial.lastname@noldus.com' email format for its employees. The .nl domain is common for Netherlands-based operations, while .com is used for broader international communication.
[f].[lastname]@noldus.com or [f].[lastname]@noldus.nl
Format
l.noldus@noldus.com
Example
85%
Success rate
Noldus Website • 2023-09-20
Noldus Information Technology shared highlights from the Measuring Behavior 2023 conference, an event they co-organize, showcasing the latest advancements and discussions in the field of behavioral research methods and techniques....more
Noldus Website • 2024-02-15
Noldus announced updates to EthoVision XT, its flagship video tracking software, with new features specifically designed to enhance and streamline behavioral research involving rodents, improving efficiency and data accuracy....more
Noldus Website • 2023-05-10
Noldus released FaceReader 9, the latest version of its software for automatic analysis of facial expressions, offering improved accuracy, expanded emotional state detection, and enhanced analysis capabilities for human behavior research....more
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