HQ Function

The Natick headquarters serves as the primary operational hub for NIC+ZOE, encompassing key functions such as design and product development, merchandising, marketing, e-commerce operations, wholesale management, and corporate administration.

Notable Features:

The headquarters is designed to support the entire lifecycle of fashion creation, from initial design sketches to final product showcasing. It likely features open-plan areas for collaboration, dedicated design studios with access to fabrics and materials, and possibly a mock retail space or showroom area for internal reviews and buyer presentations.

Work Culture:

NIC+ZOE fosters a creative, fast-paced, and collaborative work environment. Employees are passionate about the brand and its mission to make women feel confident and comfortable. The culture values innovation in design, attention to detail, and teamwork to bring seasonal collections to life.

HQ Significance:

As the nerve center of the brand, the Natick headquarters is crucial for maintaining NIC+ZOE's distinct design aesthetic, managing its product quality, and steering its market strategy. It's where the family-led vision for the brand is translated into tangible collections loved by its customers.

Values Reflected in HQ: The headquarters operations and environment aim to reflect NIC+ZOE's core values: creativity in design, quality craftsmanship, a customer-first approach, and a collaborative, supportive internal culture. Efforts towards sustainability, led by family member Zoie Lightbown Russo, are also increasingly integrated into its operational ethos.

Location:

NIC+ZOE primarily operates within the North American market. Its products are available through its e-commerce website (shipping to the US and Canada), its own retail stores, and numerous high-end department stores (such as Nordstrom, Bloomingdale's) and specialty boutiques across the United States. While direct international offices are not prominent, its presence in major US retailers allows for potential global reach through their international shipping capabilities.

Street Address:

23 Strathmore Road

City:

Natick

State/Province:

MA

Country:

USA