HQ Function

Primary mailing address and official contact point for National Consumer Panel, facilitating communication with panel members and program administration. Core operational, technological, and analytical functions are managed by parent companies NielsenIQ and Circana.

Notable Features:

Not applicable for a PO Box. The physical infrastructure and operational centers supporting NCP are located within the corporate offices of NielsenIQ and Circana, which are standard corporate environments.

Work Culture:

The work culture supporting NCP operations is aligned with its parent companies, NielsenIQ and Circana. This culture is typically data-driven, analytical, collaborative, and focused on innovation in market research, data quality, and panelist engagement.

HQ Significance:

The Syosset PO Box serves as a crucial communication hub for engaging with hundreds of thousands of panelists across the U.S., forming the backbone of NCP's data collection efforts. The true operational significance lies in the combined infrastructure and expertise of NielsenIQ and Circana.

Values Reflected in HQ: While a PO Box doesn't reflect values, the NCP program itself, managed by NielsenIQ and Circana, reflects values such as data integrity, panelist privacy and confidentiality, robust research methodologies, and delivering actionable consumer insights.

Location:

National Consumer Panel operations are primarily focused on the United States. However, its parent companies, NielsenIQ and Circana, possess extensive global operations and provide market research and consumer insights in numerous countries worldwide. These global networks and expertise indirectly support NCP through shared best practices, technological innovations, and a broad understanding of consumer behavior trends, even though NCP's panel is U.S.-based.

Street Address:

PO Box 6500

City:

Syosset

State/Province:

NY

Country:

USA