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NAIA's Overview

Total employees493
HeadquartersKansas City
Founded1937

The National Association of Intercollegiate Athletics (NAIA) is a prominent athletics association that governs small college athletics programs primarily in the United States, with member institutions also in Canada and the U.S. Virgin Islands. Founded in 1937, the NAIA is dedicated to fostering character-driven intercollegiate athletics. It provides opportunities for nearly 83,000 student-athletes across approximately 250 member institutions to compete in 28 national championships across 13 sports. The NAIA emphasizes a balance between academic achievement and athletic excellence, championing core values such as integrity, respect, responsibility, sportsmanship, and servant leadership.

Where is NAIA's Headquarters?

HQ Function

The headquarters serves as the central administrative and operational hub for the NAIA, overseeing national championships, student-athlete eligibility (including the NAIA Eligibility Center), membership services, legislative processes, and the overall strategic direction of the association.

Notable Features:

Located in a modern office building in downtown Kansas City, the headquarters offers a professional environment equipped to manage the diverse needs of a national athletics association. Its proximity to other sports organizations and central location aids in its national coordination efforts.

Work Culture:

The work culture at NAIA headquarters is mission-driven, collaborative, and dynamic, with a strong focus on supporting student-athletes, member institutions, and advancing the values of intercollegiate athletics. Staff typically share a passion for sports and education.

HQ Significance:

The Kansas City headquarters is significant as it centralizes all NAIA governance and operational activities, enabling efficient management and consistent support for its member institutions spread across North America. Its location in a major Midwestern city facilitates travel and engagement.

Values Reflected in HQ: The professional and accessible headquarters reflects NAIA's commitment to service, effective governance, and robust support for its national membership. The operational focus on integrity, fair play, and student-athlete well-being mirrors the association's core values.

Location:

While the NAIA's member institutions are primarily located in the United States and Canada, its reach is global through the recruitment and participation of international student-athletes. The NAIA Eligibility Center processes eligibility for students from around the world, fostering a diverse and international community within its athletic programs. The association engages with international sports standards and provides opportunities for global cultural exchange through collegiate sports.

Street Address:

120 W. 12th Street, Suite 700

City:

Kansas City

State/Province:

Missouri

Country:

USA

NAIA's Global Presence

Buying Intent Signals for NAIA

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
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Corporate Finance
*Example signal, not calculated in real time

Executive Team of NAIA

As of April 2025, NAIA' leadership includes:

Jim Carr - President and Chief Executive Officer
Leah McCormack - Chief Operating Officer
Austin Bennett - Chief Financial & Technology Officer
Mike Higgins - Chief Student-Athlete Experience Officer
Paige Salveter - Chief Marketing Officer
Chesney Allen - Chief Development Officer

Investors of NAIA

NAIA has been backed by several prominent investors over the years, including:

Baron Rings
Molten
Rawlings
Musco Lighting
Daktronics
First Point USA
Hudl
Jostens
Next College Student Athlete (NCSA)
Opendorse

Executive New Hires/Exits in the Last 12 Months

Hire2
Exits0

The NAIA has actively strengthened its leadership over the past year with key appointments in marketing and development, aiming to enhance its strategic initiatives and member services. No high-profile executive departures have been publicly announced during this period.

New Appointments:

Paige Salveter, Paige Salveter was appointed as NAIA's new Chief Marketing Officer to lead marketing and communication strategies.
Chesney Allen, Chesney Allen was appointed as NAIA's new Chief Development Officer to oversee fundraising and strategic partnerships.

Technology (Tech Stack) used by NAIA

Discover the tools NAIA uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

NAIA Email Formats and Examples

The National Association of Intercollegiate Athletics (NAIA) typically utilizes a standard email format for its staff, which usually consists of the first initial of the employee's first name followed by their last name.

[first_initial][last]@naia.org

Format

jcarr@naia.org

Example

90%

Success rate

News and media

NAIA Official WebsiteApril 8, 2024

NAIA Council of Presidents Approves Transgender Policy Update

The NAIA's Council of Presidents approved an updated policy regarding transgender student-athlete participation, stating that only athletes whose biological sex is female, and who have not begun masculinizing hormone therapy, are eligible to compete in NAIA-sponsored female sports. This policy is effective August 1, 2024....more

NAIA Official WebsiteOctober 10, 2023

NAIA Unveils New Three-Year Strategic Plan: 'Elevate the Experience'

The NAIA launched its new three-year strategic plan for 2023-2026, titled 'Elevate the Experience.' The plan focuses on three core pillars: enhancing the student-athlete experience, strengthening member support and engagement, and growing the NAIA brand and influence....more

NAIA Official WebsiteFebruary 20, 2024

NAIA and LEARFIELD Announce Extension of Landmark Naming Rights Partnership for Directors’ Cup

The NAIA and LEARFIELD announced a multi-year extension of their partnership, which includes LEARFIELD continuing as the naming rights partner for the NAIA-LEARFIELD Directors’ Cup, recognizing athletic excellence across member institutions....more

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