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n11.com is a prominent open market e-commerce platform in Turkey, originally established as a joint venture between South Korea's SK Group (via SK Planet) and Turkey's Doğuş Group. In 2023, it was acquired by Getir, a Turkish ultrafast grocery delivery company. n11 offers a wide array of products across numerous categories, including electronics, fashion, home goods, and more, connecting millions of customers with thousands of registered sellers. The platform is known for its emphasis on a secure and convenient online shopping experience, diverse payment options, robust customer support, and continuous technological innovation to enhance user engagement and satisfaction in the competitive Turkish market.
Serves as the central nerve center for n11's strategic decision-making, technological development, marketing initiatives, merchant partnerships, and overall e-commerce operations across Turkey.
Located within Doğuş Center Maslak, a modern office complex, providing contemporary workspaces designed to foster collaboration, innovation, and productivity for its diverse teams.
Characterized by a dynamic, fast-paced, and innovative environment typical of leading tech and e-commerce companies. There's a strong focus on customer-centricity, data-driven decisions, agile methodologies, and teamwork to navigate the competitive online retail landscape.
The headquarters is pivotal for orchestrating n11's extensive online marketplace, managing relationships with thousands of sellers and partners, and driving the company's growth and adaptation strategies, especially under its new ownership by Getir.
n11 primarily operates and serves the Turkish market. While its founding involved an international partnership with South Korea's SK Group, its core business, customer base, and seller network are concentrated within Turkey. It facilitates nationwide e-commerce through a sophisticated logistics and payment infrastructure. Its global connections are mainly through its sellers who might source products internationally and its past international shareholding structure. Post-acquisition by Getir, its focus remains on strengthening its position within Turkey, potentially leveraging Getir's broader, albeit different, international footprint for strategic insights.
Doğuş Center Maslak, Ahi Evran Caddesi No:4 D:23
Istanbul
Istanbul
Turkey
Address: Teknopark İstanbul, Sanayi Mahallesi, Teknopark Bulvarı No:1, 34906 Pendik/İstanbul, Turkey
Acts as a dedicated hub for technological advancement, enabling n11 to develop and implement cutting-edge solutions to maintain its competitive edge and enhance user experience in the Turkish e-commerce market.
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As of April 2025, n11' leadership includes:
n11 has been backed by several prominent investors over the years, including:
Key executive changes at n11 occurred in mid-2023 following its acquisition by Getir, most notably the appointment of a new CEO to lead the company's next phase of growth and integration.
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n11 likely uses standardized corporate email formats for its employees. While specific formats can vary, common patterns in large Turkish companies often involve combinations of first name, last name, and initials with the @n11.com domain.
Commonly used formats could be [first].[last]@n11.com (e.g., ali.yilmaz@n11.com) or [first_initial][last_name]@n11.com (e.g., ayilmaz@n11.com).
Format
nihal.akin@n11.com
Example
75%
Success rate
Reuters • June 2, 2023
Turkish rapid delivery company Getir announced it has finalized the acquisition of n11.com, one of Turkey's major e-commerce platforms. The deal is expected to enhance Getir's offerings and competitive standing in the Turkish market by integrating n11's extensive marketplace....more
Webrazzi • June 27, 2023
Following its acquisition by Getir, n11.com has appointed Nihal Dindar Akın as its new Chief Executive Officer. Akın, who has significant experience in the e-commerce sector, will lead n11's strategy and operations under its new ownership....more
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