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Myzone is a global wearable technology company renowned for its accurate heart rate monitoring systems (like the MZ-Switch) and comprehensive fitness tracking solutions. While primarily known for its hardware, Myzone significantly leverages data analytics and artificial intelligence (AI) to provide users with personalized effort feedback (Myzone Effort Points or MEPs), gamified experiences, and deeper insights into their physical activity. Their platform intelligently encourages motivation and engagement by rewarding effort rather than inherent fitness levels, making it accessible and motivating for everyone. Myzone's AI and machine learning capabilities likely power features such as personalized heart rate zone calculations, predictive fitness insights, anomaly detection in workout patterns, and community engagement analytics, helping both individual users and fitness professionals optimize training regimens and achieve health goals more effectively.
Serves as the global command center for strategic planning, core product research and development (including AI and sensor technology), global marketing initiatives, and international operations management.
Situated in a modern business park, the headquarters likely features open, collaborative workspaces, advanced R&D labs for hardware and software development, and facilities for product testing and quality assurance.
The work culture at Myzone HQ is likely dynamic, innovative, and mission-driven, with a strong emphasis on health, wellness, and technology. Employees probably share a passion for fitness and data-driven solutions, fostering a collaborative and energetic environment.
The UK headquarters is pivotal for Myzone's global strategy, allowing it to tap into European tech talent, manage its expansive international presence, and drive innovation in AI-powered fitness tracking solutions.
Myzone operates with a significant global presence, anchored by its key offices in the UK (Global HQ), USA (Americas), and Australia (APAC). Its wearable technology and digital platform are utilized by millions of users in over 80 countries and across thousands of fitness facilities. Global functions supported include a cloud-based platform accessible worldwide, multilingual customer and technical support, international distribution and logistics for its hardware, and localized marketing and sales efforts tailored to different regions. The Myzone app and community features connect users globally, fostering a worldwide fitness movement.
Unit 3, Interchange 25 Business Park, Bostocks Lane, Sandiacre
Nottingham
Nottinghamshire
United Kingdom
Address: 20 N Upper Wacker Dr, Suite 1735, Chicago, IL 60606, USA
To drive market penetration and growth in the Americas, tailoring Myzone's offerings to the specific demands of this large and diverse fitness market and supporting local partners and users.
Address: Level 1, 349 Moray Street, South Melbourne, VIC 3205, Australia
To expand Myzone's footprint and support its growing community of users and fitness facilities across the Asia-Pacific region, ensuring localized support and market-relevant product offerings.
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As of April 2025, MyZone AI' leadership includes:
MyZone AI has been backed by several prominent investors over the years, including:
No major C-level executive hires or departures at Myzone have been widely publicized in the past 12 months. The core leadership team, including the CEO, COO, and CTO, appears stable and focused on executing the company's growth strategy, particularly following the strategic investment by Inflexion Private Equity.
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Myzone likely utilizes common professional email formats for its corporate communications. Based on standard industry practices, employees can often be reached using combinations of their first name, last name, or initials at the myzone.org domain.
[first].[last]@myzone.org (e.g., john.doe@myzone.org) or [first_initial][last]@myzone.org (e.g., jdoe@myzone.org)
Format
jane.doe@myzone.org
Example
85%
Success rate
Myzone News • May 8, 2024
Myzone has partnered with EGYM, a global fitness technology leader specializing in smart gym solutions. This collaboration aims to integrate Myzone's accurate heart rate tracking technology with EGYM's ecosystem, offering gym members a more personalized, data-rich, and seamless workout experience across both platforms....more
Myzone News • February 27, 2024
Myzone announced a significant partnership with HYROX, the rapidly growing global fitness racing series. As the official heart rate technology partner, Myzone will integrate its renowned effort-tracking system into HYROX events and training, enhancing the competitive and training experience for athletes worldwide by providing accurate performance data....more
Myzone News • May 16, 2023
Myzone introduced MZ-Open, a new feature enhancing the interoperability of its heart rate monitors (MZ-Switch, MZ-3, MZ-1). This functionality allows users to broadcast their heart rate data via Bluetooth to a wide range of compatible third-party fitness apps and devices, offering greater flexibility and integration with their preferred fitness tools....more
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