MYKITA
MYKITA's Overview
MYKITA GmbH is an independent eyewear design and manufacturing company headquartered in Berlin, Germany. Founded in 2003 by Moritz Krueger, Philipp Haffmans, Daniel Haffmans, and Harald Gottschling, MYKITA is celebrated for its commitment to innovation, quality craftsmanship, and distinctive aesthetic. The brand is known for its lightweight stainless steel frames, patented screwless hinge designs, and collaborations with avant-garde designers. All frames are handmade at the MYKITA HAUS in Berlin, ensuring meticulous attention to detail and quality control from conception to completion. MYKITA eyewear is available in its own shops and through high-end opticians and fashion retailers in over 80 countries.
Where is MYKITA's Headquarters?
HQ Function
The MYKITA HAUS serves as the central hub for all company operations, including design, research and development, engineering, manufacturing, marketing, and global administration.
Notable Features:
A modern manufactory housed in a historic building, featuring an open-plan design that integrates all stages of production under one roof, from initial design sketches to final assembly and quality control. It showcases a transparent production process.
Work Culture:
The work culture at MYKITA HAUS is characterized by a blend of precision engineering and creative freedom. It fosters collaboration, innovation, and a strong sense of craftsmanship, with an international team contributing to a dynamic and design-driven environment.
HQ Significance:
The MYKITA HAUS is significant as it embodies the brand's philosophy of 'Handmade in Berlin'. It centralizes all processes, allowing for rapid prototyping, direct quality control, and a seamless workflow, which is crucial for their innovative approach to eyewear.
Values Reflected in HQ: The headquarters reflects MYKITA's core values of innovation, transparency (with visible production areas), quality, precision, and a commitment to sustainable practices through modern manufacturing techniques within a historic shell.
Location:
MYKITA supports global design and manufacturing (centralized in Berlin), complemented by international marketing, sales, and distribution. This is managed through a network of its own flagship stores in key international cities (e.g., New York, Paris, Tokyo, Los Angeles, Copenhagen, Vienna) and strategic partnerships with high-end opticians and fashion boutiques in over 80 countries worldwide. Regional teams and showrooms support these international operations.
Street Address:
Ritterstraße 9
City:
Berlin
State/Province:
Berlin
Country:
Germany
MYKITA's Global Presence
New York, NY, USA
Address: 458 Broome St, New York, NY 10013, USA (MYKITA Shop New York)
To cater to the North American market, showcase the latest collections, provide customer service, and strengthen relationships with regional partners and media.
Paris, France
Address: 19 Rue du Pont aux Choux, 75003 Paris, France (MYKITA Shop Paris)
To serve the French and broader European clientele, act as a hub for European press and collaborations, and reflect the brand's design-forward identity.
Tokyo, Japan
Address: MYKITA Shop Tokyo, 5 Chome-11-15 Jingumae, Shibuya City, Tokyo 150-0001, Japan
To engage with the sophisticated Japanese and Asian markets, understand regional trends, and manage brand presence and partnerships in Asia.
Zurich, Switzerland
Address: MYKITA Shop Zürich, St. Peterstrasse 16, 8001 Zürich, Switzerland
To serve the Swiss market, provide a premium retail experience, and strengthen brand recognition among discerning customers.
Buying Intent Signals for MYKITA
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Executive Team of MYKITA
As of April 2025, MYKITA' leadership includes:
Investors of MYKITA
MYKITA has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
No specific high-profile executive hires or exits have been publicly announced for MYKITA in the immediate last 12 months. The company's leadership, particularly under founder Moritz Krueger, has maintained a consistent public face. Following the investment by L Catterton in 2022, strategic guidance and potential board-level influence from the private equity firm are expected, though specific personnel changes directly linked to this in the last year are not widely reported.
Technology (Tech Stack) used by MYKITA
Discover the tools MYKITA uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
MYKITA Email Formats and Examples
MYKITA likely uses common corporate email formats, typically combining an employee's first name, last name, or initials with the company domain '@mykita.com'. Variations may exist across departments or regions.
[first_initial][last_name]@mykita.com (e.g., jsmith@mykita.com) or [first_name].[last_name]@mykita.com (e.g., john.smith@mykita.com)
Format
press@mykita.com (official press contact, illustrating domain usage)
Example
70%
Success rate
News and media
FashionUnited • September 20, 2022
MYKITA news title: L Catterton invests in German eyewear brand Mykita
L Catterton, the private equity firm backed by LVMH, announced a significant investment in Berlin-based luxury eyewear manufacturer Mykita. The partnership aims to accelerate Mykita's global growth and strengthen its direct-to-consumer channels....more
Wallpaper* • February 28, 2024
MYKITA news title: Mykita and Kempertrautmann launch new collaborative eyewear for S/S 2024
Mykita unveiled its Spring/Summer 2024 collection, including a notable collaboration with creative agency Kempertrautmann. The collection emphasizes innovative materials and avant-garde designs, continuing Mykita's tradition of pushing eyewear boundaries....more
Women's Wear Daily (WWD) • October 10, 2023
MYKITA news title: Mykita and 032c Unveil Second Eyewear Collaboration
Mykita and Berlin-based fashion and culture magazine 032c launched their second collaborative eyewear collection. The new designs blend Mykita's technical expertise with 032c's bold aesthetic, targeting a fashion-forward audience....more
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