What Does MPOW Do?

Total employees14
HeadquartersShenzhen (Operational Base), Hong Kong (Registered Entity for Patozon)
Founded2013

MPOW is a consumer electronics brand primarily recognized for its affordable audio products, including Bluetooth headphones, TWS (True Wireless Stereo) earbuds, speakers, and other mobile accessories. Launched around 2015, MPOW gained significant popularity on e-commerce platforms like Amazon by offering feature-rich products at competitive prices. However, in 2021, MPOW, along with other Chinese brands, was removed from Amazon due to alleged violations of review policies. This event significantly impacted its market presence, particularly in Western markets. The brand continues to operate, selling through its own website and other channels, focusing on innovation in audio technology and user experience.

Where Is MPOW's Headquarters?

HQ Function

The headquarters likely oversees product design, research and development, supply chain management, marketing, and international sales operations.

Notable Features:

Specific details are not publicly available. Facilities would typically include R&D labs, product testing areas, and administrative offices. Manufacturing is often outsourced or handled by closely affiliated factories.

Work Culture:

Likely a fast-paced environment typical of Chinese tech companies, focusing on rapid product development cycles and adapting to market trends. Emphasis on cost-efficiency and large-scale production.

HQ Significance:

The operational hub in Shenzhen is significant due to its proximity to the vast electronics manufacturing ecosystem, enabling rapid prototyping, production, and access to a skilled workforce.

Values Reflected in HQ: The operational setup would reflect values such as innovation in affordable technology, efficiency in production, and responsiveness to consumer feedback (though the Amazon review issue highlighted challenges in this area).

Location:

MPOW primarily achieved global presence through online e-commerce platforms, shipping products to customers in North America, Europe, Asia, and other regions. Their support functions likely included international customer service, multilingual marketing, and logistics coordination for worldwide shipping. Post-Amazon ban, their direct global reach has been significantly impacted but they continue to sell via their own website and other smaller channels.

Street Address:

Information not publicly available. Operations are typically based in industrial parks common for electronics manufacturers in Shenzhen.

City:

Shenzhen (Operational Base), Hong Kong (Registered Entity for Patozon)

State/Province:

Guangdong Province (for Shenzhen)

Country:

China

Where Else Does MPOW Operate Around the World?

Global (various)

Address: Specific addresses not publicly listed.

Primarily for warehousing, distribution, localized customer support, and regional marketing efforts to support e-commerce sales.

Buying Intent Signals for MPOW

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading MPOW? Meet the Executive Team

As of April 2025, MPOW' leadership includes:

Information not publicly available - Information not publicly available. MPOW operated as a brand under Patozon, and specific executive roles for the MPOW brand itself are not widely disclosed.

Who's Investing in MPOW?

MPOW has been backed by several prominent investors over the years, including:

Information not publicly available. MPOW was a brand of Patozon, a privately held company, and investor details are not typically disclosed.

What Leadership Changes Has MPOW Seen Recently?

Hire0 (based on public information)
Exits0 (based on public information)

There is no publicly available information regarding specific executive new hires or exits at MPOW or its parent company Patozon in the last 12 months. Such information is not commonly disclosed for private companies of this nature.

Departures

N/A, No publicly available information on executive departures.

New Appointments:

N/A, No publicly available information on new executive appointments.

What Technology (Tech Stack) Is Used byMPOW?

Discover the tools MPOW uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

MPOW Email Formats and Examples

MPOW primarily interacts with customers through support channels on their website or e-commerce platforms. Direct corporate email formats are not publicly advertised. For support, users are typically directed to contact forms or support-specific email addresses like support@xmpow.com.

Likely uses generic functional emails e.g., support@[domain].com or marketing@[domain].com. Specific individual formats like [first_initial][last]@xmpow.com are not confirmed.

Format

support@xmpow.com (example for customer service)

Example

60 (for generic support emails; individual corporate email success rates are unknown due to lack of public format)%

Success rate

What's the Latest News About MPOW?

The VergeMay 9, 2021

MPOW and Aukey Banned from Amazon: Major Chinese Brands Vanish Amidst Fake Review Crackdown

Amazon removed MPOW, along with several other prominent Chinese electronics brands like Aukey, from its platform. This action followed investigations into the use of fake reviews and other violations of Amazon's terms of service, significantly impacting MPOW's sales and visibility in key Western markets....more

Various Tech Blogs & ForumsOngoing (since 2021)

MPOW Continues Operations Post-Amazon via Direct Website and Other Channels

Following its removal from Amazon, MPOW has continued to sell products through its official website (xmpow.com) and other smaller e-commerce platforms. The brand appears to be focusing on rebuilding its presence and direct-to-consumer sales, though with a reduced market share compared to its peak....more

xmpow.com (Official Blog/News section)October 26, 2023

MPOW Product Announcements and Updates

MPOW periodically announces new products or updates to their existing audio lineup via their official website's blog section. These often include new wireless earbuds, headphones, or portable speakers, highlighting features and availability....more

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