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Mortgage Choice Limited is one of Australia's most recognized mortgage broking businesses, operating since 1992. It provides a wide range of financial services, including home loans, car loans, equipment finance, business lending, and financial planning, through an extensive national network of franchised mortgage brokers. Acquired by REA Group in 2021, Mortgage Choice aims to empower Australians to make better financial decisions by offering expert advice and a diverse panel of lenders. Their model focuses on providing choice and convenience to customers seeking financial solutions.
Serves as the national operational headquarters, providing franchise support, broker services, marketing, technology development, and administrative functions for the Mortgage Choice network across Australia.
Modern office facilities within a prominent commercial building, designed to foster collaboration, innovation, and support for its broker network. It offers contemporary workspaces and meeting areas.
As part of REA Group, Mortgage Choice fosters a dynamic, collaborative, and customer-centric work culture. There is an emphasis on innovation, professional development, and supporting franchisees to succeed.
The headquarters is the central hub for coordinating national operations, developing new products and services, managing lender relationships, and providing essential support and training to its vast network of mortgage brokers.
Mortgage Choice's operations and brand presence are primarily concentrated within Australia. It serves the Australian market with a comprehensive national network of mortgage brokers. While its parent company, REA Group, has international operations, Mortgage Choice itself focuses on providing financial services to Australian consumers and businesses.
Level 10, 100 Pacific Highway
North Sydney
NSW
Australia
Address: Operates through an extensive network of over 1,000 brokers (franchisees) across all Australian states and territories.
To ensure widespread accessibility to financial advice and broking services across Australia, leveraging the local market knowledge and community presence of its franchisees. Each franchise serves its designated territory.
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As of April 2025, Mortgage Choice' leadership includes:
Mortgage Choice has been backed by several prominent investors over the years, including:
No major publicly announced C-level or equivalent executive hires or exits specifically for the Mortgage Choice brand were identified in the last 12 months. Leadership remains stable under the REA Group's financial services division, led by Anthony Waldron.
Discover the tools Mortgage Choice uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Mortgage Choice corporate email addresses typically follow a standard professional format. The most common format is combining the employee's first name and last name.
firstname.lastname@mortgagechoice.com.au
Format
jane.doe@mortgagechoice.com.au
Example
90%
Success rate
The Adviser • February 9, 2024
REA Group's half-year FY24 results highlighted strong performance in its financial services arm, with significant growth in broker numbers for Mortgage Choice and Smartline, attributing success to tech investments and broker recruitment strategies....more
MPA Magazine • January 25, 2024
Mortgage Choice reported an increase in the number of first home buyers assisted by its broker network, indicating positive engagement with this key demographic amidst challenging market conditions....more
The Adviser • November 14, 2023
Mortgage Choice announced plans for continued investment in technology aimed at enhancing broker efficiency and customer experience, reinforcing its commitment to digital transformation within its network....more
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