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MobilePay is a leading mobile payment solution in the Nordic region, particularly prominent in Denmark and Finland. It enables users to make easy, fast, and secure payments via their smartphones for peer-to-peer transfers, in-store purchases, online shopping, and bill payments. Originating from Danske Bank in 2013, MobilePay A/S merged with Norwegian payment solution Vipps AS and Finnish Pivo (from OP Financial Group, though Pivo's merchant acquiring later divested) to form Vipps MobilePay AS in late 2022. The merger aims to create a stronger pan-Nordic payment champion to compete with global tech giants. The MobilePay brand continues to be the customer-facing app in Denmark and Finland, known for its user-friendly interface and widespread adoption, simplifying daily financial transactions for millions.
Serves as the central corporate headquarters for Vipps MobilePay, overseeing strategic direction, group-level product development, international expansion, and administrative functions for the combined entity.
Modern office facilities designed to support a leading technology company, fostering collaboration and innovation. Located in a central business district.
A dynamic, agile, and tech-driven environment characterized by collaboration between Nordic teams. Focus on innovation, user-centricity, and building scalable payment solutions.
Represents the unification of leading Nordic payment solutions (Vipps and MobilePay) to create a significant European fintech player. The Oslo HQ centralizes leadership for this ambitious venture.
Vipps MobilePay is primarily focused on the Nordic markets: Norway (as Vipps), Denmark (as MobilePay), and Finland (as MobilePay). While the core user base and domestic operations are concentrated in these countries, the company aims to be a strong European payment player. They support payment processing for some international merchants wishing to accept payments from Nordic consumers and are exploring opportunities for further international expansion or partnerships.
Robert Levins gate 5
Oslo
Oslo
Norway
Address: Vester Søgade 10, 6. sal, 1601 København V, Denmark (MobilePay A/S registered address)
To maintain and grow MobilePay's strong market position in Denmark and Finland, tailoring services to local needs and driving user adoption.
Address: Televisiokatu 4, 00240 Helsinki, Finland (MobilePay Finland Oy)
To drive adoption and growth of MobilePay services in Finland, ensuring relevance and competitiveness in the local payment landscape.
Address: Undisclosed specific address, but presence in a key Danish city.
To provide localized support and business development for MobilePay in western Denmark.
Address: Konstitucijos pr. 21A, Vilnius, Lithuania (Vipps MobilePay UAB)
To leverage talent in Lithuania for cost-effective and skilled technology development and support for the Nordic operations.
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As of April 2025, MobilePay' leadership includes:
MobilePay has been backed by several prominent investors over the years, including:
The primary executive changes in the recent period (late 2022-2023) were driven by the merger of Vipps and MobilePay. Rune Garborg (former Vipps CEO) became CEO of Vipps MobilePay, and Claus Bunkenborg (former MobilePay CEO) became Deputy CEO. Other leadership roles were filled by executives from both legacy organizations. No major unexpected exits or hires at the very top level have been publicly announced in the last 12 months post-merger stabilization.
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Vipps MobilePay, like many corporations, likely uses standardized email formats. The most common formats are variations of first name and last name, or initials combined with the company domain.
[first].[last]@vippsmobilepay.com or [first_initial][last]@vippsmobilepay.com
Format
john.doe@vippsmobilepay.com
Example
90%
Success rate
Vipps MobilePay News • November 1, 2023
One year after the merger, Vipps MobilePay has achieved over half a billion transactions across Norway, Denmark, and Finland. The company reports 11 million users and 400,000 merchants, with significant growth in cross-border payments between the Nordic countries....more
The Paypers • February 1, 2023
MobilePay announced its decision to discontinue the WeShare app, which facilitates shared expense splitting, due to the feature being available directly within the main MobilePay app in Denmark and Finland. The company aims to streamline its offerings....more
Finextra • October 21, 2022
The European Commission granted unconditional approval for the merger of Vipps and MobilePay, including Pivo from OP Financial Group. The new entity, Vipps MobilePay, aims to be a leading mobile payment provider in the Nordics and Europe....more
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