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MMA Global
What Does MMA Global Do?
MMA Global (Mobile Marketing Association) is the world's leading non-profit trade association dedicated to architecting the future of marketing. With over 800 member companies globally, comprising brands, agencies, and technology providers, MMA Global empowers marketers to drive innovation and enduring business growth in an increasingly mobile-first and data-driven world. They provide cutting-edge research, best practices, industry guidelines, networking opportunities, and educational programs to help members navigate the complexities of modern marketing and accelerate business transformation.
Where Is MMA Global's Headquarters?
HQ Function
Serves as the central hub for global operations, strategic planning, member relations, research direction, and the development of industry-leading initiatives and global events.
Notable Features:
The headquarters is likely a modern office space within a commercial building, designed for collaboration, meetings, and supporting a global remote and in-office workforce. Its location offers excellent connectivity and access to member companies.
Work Culture:
MMA Global fosters a collaborative, innovative, and forward-thinking work culture. Employees are passionate about the marketing industry and are dedicated to serving its global membership by driving thought leadership and industry standards.
HQ Significance:
The New York headquarters is significant as it places MMA Global at the epicenter of the advertising and marketing world, facilitating close collaboration with many of its key members and partners.
Values Reflected in HQ: The headquarters' operations reflect MMA Global's core values of leadership, innovation, collaboration, and a commitment to empowering marketers worldwide.
Location:
MMA Global operates with a significant global footprint, with strong representation and activities in North America, Latin America (LATAM), Europe, Middle East & Africa (EMEA), and Asia-Pacific (APAC). This extensive network allows them to support their diverse international membership, conduct localized research, host regional events, and tailor initiatives to specific market needs and opportunities worldwide.
Street Address:
747 Third Avenue, Suite 501
City:
New York
State/Province:
NY
Country:
USA
Where Else Does MMA Global Operate Around the World?
Singapore, Singapore
Address: Regional office, specific address varies, often co-located or virtual.
To foster growth and innovation in mobile marketing across diverse APAC markets, addressing unique cultural and technological landscapes and supporting local member communities.
London, United Kingdom
Address: Regional office, specific address varies, often co-located or virtual.
To advance mobile marketing practices and support member needs within the diverse markets of EMEA, promoting localized research and events.
São Paulo, Brazil
Address: Regional office, specific address varies, often co-located or virtual.
To drive the adoption of innovative mobile marketing strategies in Latin America, building a strong community of marketers and providing region-specific insights.
Buying Intent Signals for MMA Global
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Who's Leading MMA Global? Meet the Executive Team
As of April 2025, MMA Global' leadership includes:
Who's Investing in MMA Global?
MMA Global has been backed by several prominent investors over the years, including:
What Leadership Changes Has MMA Global Seen Recently?
MMA Global has seen some strategic leadership appointments and transitions recently to bolster its global and regional capabilities. Information for the last 12 months suggests a focus on strengthening operational and strategic roles.
New Appointments:
What Technology (Tech Stack) Is Used byMMA Global?
Discover the tools MMA Global uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
MMA Global Email Formats and Examples
MMA Global primarily uses the [first].[last]@mmaglobal.com email format for its employees. This is a common professional format.
[first].[last]@mmaglobal.com
Format
greg.stuart@mmaglobal.com
Example
90%
Success rate
What's the Latest News About MMA Global?
MMA Global • October 26, 2023
MMA Global and The Advertising Research Foundation (ARF) Unveil Landmark Study Redefining Attention in Advertising
MMA Global, in partnership with ARF, released a significant study aimed at providing a unified definition and framework for attention metrics in advertising, helping marketers better understand and measure consumer engagement....more
MMA Global • September 12, 2023
MMA Global Unveils 2023 Global Board of Directors
MMA Global announced its 2023 Global Board of Directors, featuring prominent leaders from brands, agencies, and technology companies, set to guide the association's strategic direction....more
Adweek • May 1, 2024
MMA Global Aims to Make MFA Sites a Thing of the Past
MMA Global is leading an industry initiative to tackle Made-for-Advertising (MFA) websites, aiming to improve the quality of digital advertising inventory and ensure better ROI for marketers....more
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