HQ Function

Served as the main operational hub for Arcadia Group, overseeing brand strategy, design, merchandising, marketing, and administrative functions for Miss Selfridge and other portfolio brands.

Notable Features:

Colegrave House was a prominent office building in Fitzrovia, central London, which housed the extensive operations of one of the UK's largest fashion retail conglomerates.

Work Culture:

The work culture at Arcadia Group's HQ was characterized by the fast-paced, high-pressure environment typical of the fashion retail industry. It involved close collaboration between various departments to quickly respond to and set fashion trends.

HQ Significance:

The headquarters was the nerve center for major British high street fashion brands, including Miss Selfridge, dictating their market strategy and operational execution across the UK and internationally.

Values Reflected in HQ: The headquarters likely aimed to project an image of a dynamic, commercially astute, and trend-aware fashion leader, reflecting the core business of Arcadia Group and its brands like Miss Selfridge.

Location:

Historically, Miss Selfridge, under the Arcadia Group, had a significant international presence. This was achieved through a network of standalone stores, concessions within department stores (such as Selfridges and Debenhams in the UK, and others internationally), and franchise agreements in various countries across Europe, the Middle East, and Asia. This global footprint supported retail sales, brand marketing, and international expansion efforts. Following its acquisition by ASOS, Miss Selfridge products are now sold globally through the ASOS e-commerce platform.

Street Address:

Colegrave House, 70 Berners Street

City:

London

State/Province:

Greater London

Country:

United Kingdom