MISBHV (pronounced 'misbehave') is a Polish contemporary fashion label founded by Natalia Maczek and Thomas Wirski. Emerging from Warsaw's underground club scene, MISBHV initially started as a DIY T-shirt line for friends and has since evolved into a globally recognized brand. Known for its provocative designs, post-Soviet aesthetics, and fusion of streetwear with luxury elements, MISBHV caters to a youthful audience that appreciates avant-garde fashion, music, and art. The brand often explores themes of nostalgia, rebellion, and Eastern European identity, producing ready-to-wear collections, footwear, and accessories.
Serves as the central hub for design, collection development, brand management, marketing strategy, and overall global operations for the MISBHV label.
While specific details are private, the headquarters is understood to be a creative environment reflecting the brand's raw, industrial, and contemporary aesthetic, fostering innovation and artistic expression.
The work culture at MISBHV is likely dynamic, fast-paced, and deeply embedded in creative exploration, mirroring its connection to youth culture, music, art, and avant-garde fashion. It emphasizes originality and a strong brand vision.
The Warsaw headquarters is highly significant as it anchors MISBHV in its Polish origins, a core element of its unique 'post-Soviet cool' aesthetic that has gained international acclaim. It symbolizes the brand's journey from a local project to a global fashion name.
MISBHV has cultivated a strong global presence, primarily driven by its international e-commerce platform which ships worldwide. The brand's collections are also selectively distributed through prestigious high-end boutiques, concept stores, and department stores across North America, Europe, Asia, and Australia. MISBHV regularly participates in major international fashion weeks, such as Paris Fashion Week, to present its new collections to global buyers, press, and influencers. They also occasionally engage with international audiences through pop-up shops and special events in key global cities.
[Information not publicly available]
Warsaw
Masovian Voivodeship
Poland
Address: ul. Mysia 3, 00-496 Warszawa, Poland (Flagship Store)
Acts as the main physical touchpoint for MISBHV customers in Poland, offering the full range of products and a direct immersion into the brand's universe. It also hosts events and special releases.
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As of April 2025, MISBHV' leadership includes:
MISBHV has been backed by several prominent investors over the years, including:
MISBHV is a privately owned company led by its co-founders, Natalia Maczek and Thomas Wirski. Major executive team changes are not frequently publicized. Based on available public information, there have been no widely reported significant executive hires or departures within the last 12 months, with leadership remaining consistent.
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MISBHV's specific internal email format is not publicly disclosed. For official inquiries, it's best to use the contact forms or email addresses provided on their official website (e.g., for customer service, press, or wholesale). Common formats in similar fashion companies might include firstname.lastname@misbhv.com or initial.lastname@misbhv.com.
firstname@misbhv.com
Format
contact@misbhv.com
Example
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Hypebeast • February 29, 2024
MISBHV unveiled its Fall/Winter 2024 collection, showcasing a blend of historical Polish influences and contemporary club aesthetics. The collection featured distinctive outerwear, distressed knitwear, signature graphic pieces, and strong tailoring, continuing the brand's narrative around Eastern European youth culture and identity....more
Vogue Runway • October 5, 2023
MISBHV presented its Spring 2024 ready-to-wear collection, emphasizing its signature blend of utilitarian influences, rave culture aesthetics, and refined yet edgy designs. The collection highlighted the brand's ongoing evolution within the contemporary luxury streetwear space....more
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