What Does Miniclip Do?

Total employees1269
HeadquartersNeuchâtel
FoundedN/A

Miniclip is a global leader in digital games, developing, publishing, and distributing a vast portfolio of mobile and online games. Founded in 2001, the company has created iconic franchises like 8 Ball Pool™, Agar.io, and co-published Subway Surfers. Miniclip games are enjoyed by millions of players worldwide across various platforms, known for their engaging gameplay and broad appeal. The company focuses on creating high-quality, accessible, and fun experiences for a diverse global audience, with a strong emphasis on mobile gaming.

Where Is Miniclip's Headquarters?

HQ Function

Serves as the central hub for Miniclip's global operations, encompassing strategic decision-making, corporate management, finance, legal, and core business development activities.

Notable Features:

Modern office space designed to foster collaboration and creativity, situated in a vibrant part of the city. The location leverages Switzerland's stable economic environment and central European position.

Work Culture:

Miniclip promotes a dynamic, innovative, and multicultural work culture. The Neuchâtel office emphasizes teamwork, creativity, a passion for gaming, and offers employees an international and stimulating environment to contribute to globally recognized games.

HQ Significance:

The Neuchâtel HQ anchors Miniclip's presence in Europe and plays a pivotal role in its global strategy, operational oversight, and expansion in the competitive digital games market.

Values Reflected in HQ: The headquarters reflects Miniclip's core values of innovation, global reach, quality, player-centricity, and fostering a creative and collaborative environment for its diverse workforce.

Location:

Miniclip maintains a robust global presence with offices and studios strategically located across Europe, North America, and Asia. These international hubs collaboratively support all aspects of the business, including game development, publishing, marketing, data analytics, quality assurance, live operations, advertising, and customer support. This distributed model allows Miniclip to attract diverse talent, cater to regional player preferences, and operate its popular games for a worldwide audience 24/7.

Street Address:

Place Pury 3

City:

Neuchâtel

State/Province:

Neuchâtel

Country:

Switzerland

Where Else Does Miniclip Operate Around the World?

London, United Kingdom

Address: The Crane Building, 22 Lavington Street, London, SE1 0NZ, UK

Serves as a key operational and creative center for Europe, leveraging London's rich talent pool in the gaming, tech, and creative industries.

Lisbon, Portugal

Address: Edifício Adamastor, Av. D. João II 50, 1990-083 Lisboa, Portugal

Leverages Portugal's growing tech scene and talent pool for game development and operations, supporting Miniclip's global production pipeline and player support.

Genoa, Italy

Address: Miniclip Italy S.R.L., Piazza Borgo Pila, 40, 16129 Genova GE, Italy

Strengthens Miniclip's game development capabilities in Southern Europe, integrating local talent and specialized game development expertise into its global network.

Shanghai, China

Address: Unit 3101, 31/F, Tower 2, Jing An Kerry Centre, 1539 Nan Jing Road West, Jing An District, Shanghai, China

Drives Miniclip's growth and game distribution in Asia, tailoring experiences for local players and forging regional partnerships.

Buying Intent Signals for Miniclip

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Miniclip? Meet the Executive Team

As of April 2025, Miniclip' leadership includes:

Saad Choudri - Chief Executive Officer
Rob Small - President & Co-Founder
Sérgio Varanda - Chief Technology Officer
Nick Tsimpidaros - Chief Financial Officer
Katie Winton - Chief People Officer
Pieter Kooyman - Chief Advertising Officer
Marius Manolache - Chief Product & Strategy Officer

Who's Investing in Miniclip?

Miniclip has been backed by several prominent investors over the years, including:

Tencent Holdings Ltd.

What Leadership Changes Has Miniclip Seen Recently?

Hire0
Exits0

While specific numbers for executive hires and exits in the last 12 months are not consistently publicized for Miniclip, as it is a majority-owned subsidiary of Tencent, the company continuously evolves its leadership structure to support its growth and strategic objectives. Key C-level executive roles appear relatively stable based on publicly available information. Any major leadership changes are typically announced via official company channels or prominent industry news outlets.

What Technology (Tech Stack) Is Used byMiniclip?

Discover the tools Miniclip uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Miniclip Email Formats and Examples

Miniclip commonly uses standard corporate email formats, often based on employee names. The most frequently observed patterns are [first_initial][last_name]@miniclip.com or [first_name].[last_name]@miniclip.com. These formats are typical for companies of its size and structure.

[first].[last]@miniclip.com

Format

jane.doe@miniclip.com

Example

85%

Success rate

What's the Latest News About Miniclip?

PocketGamer.bizFebruary 2, 2024

Miniclip brings Golf Battle to Apple Vision Pro at launch

Miniclip announced the launch of its popular title Golf Battle on the new Apple Vision Pro headset, showcasing the company's expansion into emerging immersive gaming platforms and its commitment to bringing its hit games to new audiences....more

GamesIndustry.bizOctober 19, 2023

Miniclip reports strong revenue growth, driven by flagship titles like 8 Ball Pool

Miniclip announced impressive financial results for its fiscal year ending May 2023, with revenues reaching approximately $400 million (£327 million). The enduring popularity of its flagship title 8 Ball Pool, alongside other key games in its portfolio, continues to drive the company's significant success in the competitive mobile gaming market....more

PocketGamer.bizJuly 7, 2023

Miniclip's Agar.io Celebrates Eighth Anniversary with New Features

Miniclip marked the 8th anniversary of its iconic web and mobile game Agar.io by introducing new features, events, and content. This highlighted the game's sustained engagement and large community support nearly a decade after its initial launch....more

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