MESHKI is an Australian-based online fashion boutique renowned for its on-trend, glamorous, and affordable womenswear. Founded in 2013 by Natalie Khoei and Shadi Kord, MESHKI (meaning 'black' in Farsi, symbolizing mystery and allure) initially started as a small e-commerce venture driven by social media. It has since grown into a global brand, recognized for its statement pieces, party dresses, and chic everyday wear. The brand leverages platforms like Instagram to connect with a youthful, fashion-forward audience, offering styles inspired by celebrity looks and current trends. MESHKI aims to empower women to feel confident and stylish without a hefty price tag.
The headquarters serves as the central command for MESHKI's global operations, including design, product development, marketing, e-commerce management, customer service, and logistics coordination.
Likely a modern, open-plan office space designed to foster creativity and collaboration. It would probably feature design studios, photography areas for content creation, and spaces that reflect the brand's chic and glamorous aesthetic.
MESHKI's work culture is likely fast-paced, dynamic, and highly collaborative, with a strong emphasis on digital innovation, social media trends, and customer engagement. Employees are probably passionate about fashion and the brand's mission.
The Sydney headquarters is the birthplace of the brand and remains pivotal for maintaining its design integrity, brand voice, and strategic direction as it continues its global expansion.
MESHKI operates predominantly as an e-commerce business with a significant global reach, shipping to customers in over 150 countries. Their primary presence is online, supported by sophisticated digital marketing strategies, a strong social media footprint (especially on Instagram), and international shipping logistics. Key markets include Australia, the United States, Canada, the United Kingdom, and various countries across Europe and the Middle East. They may utilize third-party logistics (3PL) providers in different regions to optimize delivery.
Unit 22, 282-284 Wyndham Street
Alexandria
New South Wales
Australia
Address: Specific address not publicly disclosed; likely a logistics and fulfillment center, potentially with a small marketing/PR office.
To enhance MESHKI's operational efficiency and market penetration in North America, providing faster access to products for US and Canadian consumers and strengthening brand presence in the region.
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As of April 2025, MESHKI' leadership includes:
MESHKI has been backed by several prominent investors over the years, including:
As a privately held company, MESHKI does not frequently publicize executive team changes unless they are of major significance. No prominent executive hires or exits have been publicly announced in the last 12 months. Leadership is believed to be stable under its co-founders.
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MESHKI likely uses a standardized email format for its corporate communications. Common formats include [first_initial][last] or [first].[last] @domain. For customer service, they use specific addresses like hello@meshki.com.au.
[first]@meshki.com.au or [first].[last]@meshki.com.au
Format
natalie@meshki.com.au
Example
70%
Success rate
Power Retail • November 7, 2023
Australian fashion label MESHKI has unveiled its highly anticipated festive collection, 'Lumière,' featuring a range of glamorous sequined dresses, chic satin sets, and statement pieces perfect for the holiday season. The collection emphasizes luxurious textures and bold silhouettes, aligning with the brand's signature style....more
Ragtrader • July 18, 2023
MESHKI is broadening its popular athleisure category with the launch of the 'MESH βασικά' (MESHki Väsiká - Greek for 'basics') collection. This new range focuses on comfortable, versatile pieces like seamless leggings, crop tops, and oversized sweats, designed for both workouts and everyday wear, tapping into the growing demand for stylish comfort wear....more
Instagram @meshki • March 5, 2024
MESHKI has hinted at an upcoming collaboration with a well-known fashion influencer via its social media channels. While details are sparse, the brand posted a cryptic image featuring mood boards and fabric swatches, generating excitement among its followers for a potential co-designed collection....more
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