What Does Melbourne Star Observation Wheel Do?

Total employees12
HeadquartersDocklands, Melbourne
Founded2013

The Melbourne Star Observation Wheel was a giant observation wheel located in the Docklands precinct of Melbourne, Victoria, Australia. It offered passengers panoramic views of the city skyline, Port Phillip Bay, and surrounding areas from its air-conditioned cabins. After a troubled history including an initial opening in 2008 followed by a lengthy closure for structural repairs and a reopening in 2013, the Melbourne Star permanently ceased operations on September 6, 2021, citing the impacts of COVID-19 travel restrictions and ongoing lockdowns. It was one of the Southern Hemisphere's largest observation wheels and a significant tourist landmark for Melbourne during its operational years.

Where Is Melbourne Star Observation Wheel's Headquarters?

HQ Function

Served as the central hub for all operations including ticketing, ride management, maintenance, guest services, and administrative functions related to the attraction.

Notable Features:

The giant observation wheel itself, with 21 air-conditioned glass cabins. The site also included a guest services area, retail, and a departure lounge.

Work Culture:

As a tourist attraction, the work culture likely emphasized customer service, safety, and creating memorable experiences for visitors. Teamwork among ride operators, maintenance crew, and guest service staff would have been crucial.

HQ Significance:

The site was significant as it housed one of Melbourne's key modern landmarks and tourist attractions, contributing to the Docklands precinct's appeal.

Values Reflected in HQ: Entertainment, unique urban perspectives, tourism, and engineering ambition (despite its challenges).

Location:

The Melbourne Star Observation Wheel was a single-location attraction in Melbourne, Australia. Its global presence was as a recognized tourist destination drawing international visitors. The ultimate owner, Sanoyas Holdings Corporation, is a Japanese company, but the wheel itself did not have operational branches elsewhere.

Street Address:

101 Waterfront Way (The District Docklands)

City:

Docklands, Melbourne

State/Province:

Victoria

Country:

Australia

Where Else Does Melbourne Star Observation Wheel Operate Around the World?

No additional office locations available.

Buying Intent Signals for Melbourne Star Observation Wheel

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Melbourne Star Observation Wheel? Meet the Executive Team

As of April 2025, Melbourne Star Observation Wheel' leadership includes:

Takeshi Ito - Director (at time of MB Star Properties Pty Ltd operations)
Pius F Vest - Director (at time of MB Star Properties Pty Ltd operations)

Who's Investing in Melbourne Star Observation Wheel?

Melbourne Star Observation Wheel has been backed by several prominent investors over the years, including:

Sanoyas Holdings Corporation (Ultimate parent company of MB Star Properties Pty Ltd, the final operator)
ING Real Estate (Initial developer)
Various other consortium members during its development phases

What Leadership Changes Has Melbourne Star Observation Wheel Seen Recently?

Hire0
Exits0

The Melbourne Star Observation Wheel permanently ceased operations in September 2021. Consequently, there have been no executive hires or exits related to its active operation in the last 12 months.

What Technology (Tech Stack) Is Used byMelbourne Star Observation Wheel?

Discover the tools Melbourne Star Observation Wheel uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Melbourne Star Observation Wheel Email Formats and Examples

As the Melbourne Star Observation Wheel is permanently closed, there are no active email formats. When operational, a common format for inquiries would have likely been a generic address.

Likely info@[domain_name_of_the_company].com (e.g., info@melbournestar.com)

Format

info@melbournestar.com (example, no longer active)

Example

0%

Success rate

What's the Latest News About Melbourne Star Observation Wheel?

ABC NewsSeptember 6, 2021

Melbourne Star Observation Wheel closes down permanently due to COVID-19 travel restrictions and lockdowns

The Melbourne Star Observation Wheel announced its permanent closure, citing the financial impact of prolonged COVID-19 lockdowns and travel restrictions which severely affected visitor numbers....more

Herald SunNovember 23, 2023

Melbourne Star Observation Wheel dismantling begins at Docklands

Work has commenced on the dismantling of the Melbourne Star Observation Wheel in Docklands, more than two years after its permanent closure. The process is expected to take several months....more

The AgeFebruary 15, 2024

Melbourne Star’s slow farewell as cabins come down

The distinctive cabins of the Melbourne Star are being removed one by one as the careful dismantling process of the giant observation wheel continues in Docklands....more

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