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MBC Group (Middle East Broadcasting Center) is the largest and leading media company in the Middle East & North Africa (MENA) region. Launched in London in 1991 and later relocating its headquarters, MBC Group enriches lives through information, interaction, and entertainment. It operates over 17 free-to-air satellite TV channels, including flagship channels like MBC1, MBC2, MBC Action, MBC MAX, and Al Arabiya News Channel, as well as two radio stations. The group also boasts Shahid, the world's leading Arabic streaming platform. MBC Group is a major producer of Arabic content and plays a pivotal role in the region's media and entertainment landscape, offering a diverse range of programming from news and current affairs to drama, movies, reality TV, and children's content.
The Riyadh headquarters serves as the central hub for MBC Group's strategic operations, content creation, broadcasting, digital platform management (including Shahid), and overall corporate governance for its extensive network across the MENA region.
The new purpose-built headquarters in Riyadh is designed to be a state-of-the-art media facility, featuring advanced production studios, broadcasting technology, and collaborative workspaces to foster innovation in content creation and distribution.
MBC Group's work culture is characterized by a dynamic, fast-paced environment driven by creativity, innovation, and a commitment to delivering high-quality content to a diverse regional audience. It embraces a multicultural workforce, reflecting the varied cultures of the MENA region.
The relocation of MBC Group's headquarters to Riyadh signifies a major strategic move, aligning with Saudi Arabia's Vision 2030 goals to develop its media and entertainment sectors. It positions the group at the heart of a rapidly growing market and reinforces its commitment to regional content development.
MBC Group primarily focuses on the Middle East & North Africa (MENA) region, broadcasting its diverse range of TV channels and providing its Shahid streaming service to millions of viewers. While its core operations and audience are within MENA, its content is also accessible to Arabic-speaking diasporas globally through satellite and digital platforms. The group maintains international news bureaus for Al Arabiya and Al Hadath in key global capitals, supporting its news-gathering capabilities worldwide. Its content production often involves international collaborations and locations.
Diplomatic Quarter (DQ)
Riyadh
Riyadh Province
Saudi Arabia
Address: Building 3, Dubai Media City, P.O. Box 72627, Dubai
Serves as a crucial center for the group's activities in the UAE and wider GCC, leveraging Dubai's established media infrastructure and international connectivity.
Address: Nile City Towers, North Tower, 2005C Corniche El Nil, Ramlet Beaulac, Cairo
Focuses on tapping into Egypt's rich pool of talent and production capabilities, ensuring a strong presence in one of the most influential cultural centers in the Arab world.
Address: MBC Group Jordan, Mecca Street, Amman
Enhances MBC's reach and local relevance within the Levant region, contributing to production and operational support.
Address: MBC Group Lebanon, Downtown Beirut
Acts as a key point of contact and operational base in Lebanon, known for its creative industries and influence in Arab media.
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As of April 2025, MBC GROUP' leadership includes:
MBC GROUP has been backed by several prominent investors over the years, including:
The most significant executive change in the last year was the return of Sam Barnett as Group CEO, succeeding Marc Antoine d’Halluin. MBC Group also recently completed its IPO, which may lead to further board and governance adjustments.
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MBC Group commonly uses a few standard email formats for its employees. The most prevalent ones typically involve the first name, last name, or initials.
[first].[last]@mbc.net or [first_initial][last]@mbc.net
Format
john.doe@mbc.net or jdoe@mbc.net
Example
85%
Success rate
Reuters • January 8, 2024
Shares of Saudi Arabia's MBC Group surged 30% on their Riyadh stock market debut after the media giant's initial public offering (IPO) raised $222 million. The IPO was 66 times oversubscribed, indicating strong investor interest....more
Al Arabiya English • December 11, 2023
MBC Group set its final initial public offering (IPO) price at 25 riyals ($6.67) per share, the top of its indicative price range, aiming to raise up to 831 million riyals ($222 million)....more
BroadcastPro ME • October 23, 2023
Sam Barnett has been reappointed as the Group CEO of MBC Group. He previously served as CEO from 2002 to 2020. He succeeds Marc Antoine d’Halluin, who held the position since 2020....more
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