What Does MBC GROUP Do?

Total employees3159
HeadquartersRiyadh
Founded

MBC Group (Middle East Broadcasting Center) is the largest and leading media company in the Middle East & North Africa (MENA) region. Launched in London in 1991 and later relocating its headquarters, MBC Group enriches lives through information, interaction, and entertainment. It operates over 17 free-to-air satellite TV channels, including flagship channels like MBC1, MBC2, MBC Action, MBC MAX, and Al Arabiya News Channel, as well as two radio stations. The group also boasts Shahid, the world's leading Arabic streaming platform. MBC Group is a major producer of Arabic content and plays a pivotal role in the region's media and entertainment landscape, offering a diverse range of programming from news and current affairs to drama, movies, reality TV, and children's content.

Where Is MBC GROUP's Headquarters?

HQ Function

The Riyadh headquarters serves as the central hub for MBC Group's strategic operations, content creation, broadcasting, digital platform management (including Shahid), and overall corporate governance for its extensive network across the MENA region.

Notable Features:

The new purpose-built headquarters in Riyadh is designed to be a state-of-the-art media facility, featuring advanced production studios, broadcasting technology, and collaborative workspaces to foster innovation in content creation and distribution.

Work Culture:

MBC Group's work culture is characterized by a dynamic, fast-paced environment driven by creativity, innovation, and a commitment to delivering high-quality content to a diverse regional audience. It embraces a multicultural workforce, reflecting the varied cultures of the MENA region.

HQ Significance:

The relocation of MBC Group's headquarters to Riyadh signifies a major strategic move, aligning with Saudi Arabia's Vision 2030 goals to develop its media and entertainment sectors. It positions the group at the heart of a rapidly growing market and reinforces its commitment to regional content development.

Values Reflected in HQ: The Riyadh headquarters reflects MBC Group's values of ambition, innovation, leadership in regional media, and commitment to shaping the future of entertainment and information in the Arab world.

Location:

MBC Group primarily focuses on the Middle East & North Africa (MENA) region, broadcasting its diverse range of TV channels and providing its Shahid streaming service to millions of viewers. While its core operations and audience are within MENA, its content is also accessible to Arabic-speaking diasporas globally through satellite and digital platforms. The group maintains international news bureaus for Al Arabiya and Al Hadath in key global capitals, supporting its news-gathering capabilities worldwide. Its content production often involves international collaborations and locations.

Street Address:

Diplomatic Quarter (DQ)

City:

Riyadh

State/Province:

Riyadh Province

Country:

Saudi Arabia

Where Else Does MBC GROUP Operate Around the World?

Dubai, UAE

Address: Building 3, Dubai Media City, P.O. Box 72627, Dubai

Serves as a crucial center for the group's activities in the UAE and wider GCC, leveraging Dubai's established media infrastructure and international connectivity.

Cairo, Egypt

Address: Nile City Towers, North Tower, 2005C Corniche El Nil, Ramlet Beaulac, Cairo

Focuses on tapping into Egypt's rich pool of talent and production capabilities, ensuring a strong presence in one of the most influential cultural centers in the Arab world.

Amman, Jordan

Address: MBC Group Jordan, Mecca Street, Amman

Enhances MBC's reach and local relevance within the Levant region, contributing to production and operational support.

Beirut, Lebanon

Address: MBC Group Lebanon, Downtown Beirut

Acts as a key point of contact and operational base in Lebanon, known for its creative industries and influence in Arab media.

Buying Intent Signals for MBC GROUP

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading MBC GROUP? Meet the Executive Team

As of April 2025, MBC GROUP' leadership includes:

Waleed Al-Ibrahim - Chairman
Sam Barnett - Group Chief Executive Officer (CEO)
Ali Jaber - Group TV Director & Judge on Arabs Got Talent
Fadel Zahreddine - Group Director of Brand & Marcomms
Zeinab Abu Alsamh - General Manager MBC Studios KSA

Who's Investing in MBC GROUP?

MBC GROUP has been backed by several prominent investors over the years, including:

Al Waleed bin Ibrahim Al Ibrahim (Founder)
Saudi Arabian Government (through various entities, including a significant stake held by Olayan Financing Company and Alsubeaei Company (ASK) following its IPO in 2024)

What Leadership Changes Has MBC GROUP Seen Recently?

Hire1
Exits1

The most significant executive change in the last year was the return of Sam Barnett as Group CEO, succeeding Marc Antoine d’Halluin. MBC Group also recently completed its IPO, which may lead to further board and governance adjustments.

Departures

Marc Antoine d’Halluin, Marc Antoine d’Halluin departed as Group CEO of MBC Group.

New Appointments:

Sam Barnett, Sam Barnett appointed as new Group CEO, returning to the position.

What Technology (Tech Stack) Is Used byMBC GROUP?

Discover the tools MBC GROUP uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

MBC GROUP Email Formats and Examples

MBC Group commonly uses a few standard email formats for its employees. The most prevalent ones typically involve the first name, last name, or initials.

[first].[last]@mbc.net or [first_initial][last]@mbc.net

Format

john.doe@mbc.net or jdoe@mbc.net

Example

85%

Success rate

What's the Latest News About MBC GROUP?

ReutersJanuary 8, 2024

MBC Group shares jump 30% in market debut

Shares of Saudi Arabia's MBC Group surged 30% on their Riyadh stock market debut after the media giant's initial public offering (IPO) raised $222 million. The IPO was 66 times oversubscribed, indicating strong investor interest....more

Al Arabiya EnglishDecember 11, 2023

Saudi media giant MBC Group sets final IPO price at top of range

MBC Group set its final initial public offering (IPO) price at 25 riyals ($6.67) per share, the top of its indicative price range, aiming to raise up to 831 million riyals ($222 million)....more

BroadcastPro MEOctober 23, 2023

Sam Barnett returns to MBC Group as CEO

Sam Barnett has been reappointed as the Group CEO of MBC Group. He previously served as CEO from 2002 to 2020. He succeeds Marc Antoine d’Halluin, who held the position since 2020....more

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