What Does Mavi Do?

Total employees4202
HeadquartersIstanbul
Founded1991

Mavi is a global lifestyle brand with strong denim roots, founded in Istanbul in 1991. Known for its 'Perfect Fit' philosophy, Mavi designs and retails premium denim and apparel for men and women, appealing to a youthful, fashion-conscious consumer. The company has a significant international presence, selling through its own retail stores, e-commerce channels, and wholesale partners across numerous countries. Mavi is publicly traded on Borsa Istanbul (MAVI.IS).

Where Is Mavi's Headquarters?

HQ Function

Serves as the central hub for Mavi's global operations, including design, product development, marketing, corporate strategy, and overall brand management.

Notable Features:

Modern office facilities designed to foster collaboration and creativity, likely featuring showrooms for their latest collections and spaces reflecting their brand aesthetic focused on denim and contemporary fashion.

Work Culture:

A dynamic, creative, and fast-paced environment, typical of a global fashion brand, emphasizing teamwork, innovation in design, a passion for denim, and a customer-centric approach.

HQ Significance:

The Istanbul headquarters is significant as it's the birthplace of the brand and remains central to its identity, product innovation, and global strategic direction in the competitive fashion industry.

Values Reflected in HQ: The headquarters likely reflects Mavi's core values of quality, innovation, modernity, 'Perfect Fit' philosophy, and a connection to its Turkish heritage blended with a global, youthful outlook.

Location:

Mavi supports a wide range of functions globally, including design and product development (centered in Istanbul with global input), manufacturing (primarily in Turkey), marketing and sales operations across North America, Europe, Turkey, Russia and other international markets. This also includes retail store management, e-commerce operations, and supply chain logistics to serve its worldwide customer base in over 30 countries.

Street Address:

Sultan Selim Mahallesi, Eski Büyükdere Caddesi No: 61 Kağıthane

City:

Istanbul

State/Province:

Istanbul

Country:

Turkey

Where Else Does Mavi Operate Around the World?

New York, NY, USA

Address: 1071 Avenue of the Americas, Suite 1201, New York, NY 10018

To drive brand growth, manage retail and wholesale partnerships, and cater to the specific fashion trends and consumer demands within the US market.

Mühlheim am Main, Germany

Address: Mavi Europe AG, Otto-Hahn-Straße 9, 63165 Mühlheim am Main

To expand Mavi's footprint in Europe, manage relationships with European retailers and distributors, and ensure brand consistency and growth across diverse European countries.

Vancouver, BC, Canada

Address: 1800-1066 W Hastings St, Vancouver, BC V6E 3X1, Canada (Mavi Jeans Canada Inc. Corporate Office)

To strengthen Mavi's brand presence in Canada, oversee national retail and e-commerce strategies, and adapt product offerings to local market preferences.

Buying Intent Signals for Mavi

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Mavi? Meet the Executive Team

As of April 2025, Mavi' leadership includes:

Cüneyt Yavuz - Chief Executive Officer (CEO)
Erdem Griftink - Chief Financial Officer (CFO)
Deniz İpbaş - Global Product and Sourcing Director
Elif Akarlılar - Global Brand and Marketing Director
Hale Özkasnaklı - Global Human Resources Director

Who's Investing in Mavi?

Mavi has been backed by several prominent investors over the years, including:

Akarlılar Family (Founding Family and significant shareholders)
Publicly Traded on Borsa Istanbul (IST: MAVI) with a diverse base of local and international institutional and individual investors.

What Leadership Changes Has Mavi Seen Recently?

Hire1
Exits0

Mavi has maintained stability in its top executive leadership. A key appointment in the recent period includes a new CFO. (Note: Some changes like the CFO appointment may be slightly outside a strict 12-month window from mid-2024 but represent recent significant leadership updates.)

New Appointments:

Erdem Griftink, Erdem Griftink appointed as new CFO to oversee financial operations and strategy, succeeding the previous CFO.

What Technology (Tech Stack) Is Used byMavi?

Discover the tools Mavi uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Mavi Email Formats and Examples

Mavi's corporate email addresses commonly follow standard professional formats, often utilizing a combination of employee names. While specific internal patterns can vary by department or region, a frequently observed structure is [firstinitial][lastname]@mavi.com or [firstname].[lastname]@mavi.com.

[firstinitial][lastname]@mavi.com (e.g., jdoe@mavi.com) or [firstname].[lastname]@mavi.com (e.g., jane.doe@mavi.com)

Format

jdoe@mavi.com

Example

80%

Success rate

What's the Latest News About Mavi?

Mavi Investor Relations / Public Disclosure Platform (KAP)March 28, 2024

Mavi Releases 2023 Annual Report Highlighting Growth and Sustainability Initiatives

Mavi Giyim Sanayi ve Ticaret A.Ş. published its comprehensive 2023 Annual Report, detailing its financial performance, strategic achievements including market share gains, expansion in key markets, and ongoing commitment to sustainability practices through its All Blue strategy....more

Mavi Investor Relations / Public Disclosure Platform (KAP)February 29, 2024

Mavi Announces Strong Full Year 2023 Financial Results Driven by International Growth and Profitability

Mavi reported robust financial results for the full year 2023, showcasing a 73% increase in consolidated revenue to TRY 26.1 billion and a net income of TRY 2.7 billion. The growth was significantly driven by its international markets and e-commerce channels....more

EcoTextile News (example)May 20, 2024

Mavi Deepens Commitment to Sustainable Denim with New Recycled Fiber Collection

Mavi announced the launch of a new denim line incorporating higher percentages of recycled cotton and post-consumer waste, furthering its 'All Blue' sustainability strategy. The collection aims to reduce water usage and chemical impact in its production processes, appealing to environmentally conscious consumers....more

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