What Does Marketron Do?

Total employees159
HeadquartersHailey
Founded1969

Marketron is a leading provider of enterprise revenue management and digital software solutions for the broadcast and media industry. Trusted by thousands of media organizations, Marketron's products help streamline operations, maximize revenue, and embrace digital transformation. Their offerings include traffic and billing systems, sales automation, and digital advertising platforms, empowering media companies to thrive in a dynamic market.

Where Is Marketron's Headquarters?

HQ Function

Serves as the central hub for executive leadership, core software development, product management, finance, and corporate operations, guiding the company's strategic direction and innovation.

Notable Features:

The office is situated in a scenic Idaho location, likely offering a modern and collaborative workspace designed to inspire creativity and productivity among its tech-focused teams.

Work Culture:

Marketron's Hailey headquarters likely fosters a work culture that balances technological innovation with a strong sense of community. Employees may experience an environment that values expertise in media technology, customer-centric solutions, and a collaborative approach to problem-solving.

HQ Significance:

The Hailey headquarters is crucial as the operational and strategic core of Marketron, where key decisions are formulated, and its flagship technology solutions are developed and managed, supporting a large base of media clients.

Values Reflected in HQ: The headquarters likely mirrors Marketron's values of innovation, integrity, customer partnership, and industry leadership, providing an environment conducive to developing advanced media software solutions and fostering strong teamwork.

Location:

While Marketron's physical offices are primarily located in the United States, its software solutions are utilized by media companies across North America and potentially by clients with international operations. The company supports its diverse client base through its US-based expert teams and a significant number of remote professionals, ensuring comprehensive service and product delivery for the evolving global media landscape.

Street Address:

100 S. Main St., Suite 200

City:

Hailey

State/Province:

ID

Country:

USA

Where Else Does Marketron Operate Around the World?

Greenwood Village, Colorado, USA

Address: 7100 E. Belleview Ave. Suite 205, Greenwood Village, CO 80111

Functions as a significant operational site, enhancing client engagement and support in the Mountain West and Central U.S. regions, and contributes to Marketron's overall service delivery and sales efforts.

Buying Intent Signals for Marketron

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Marketron? Meet the Executive Team

As of April 2025, Marketron' leadership includes:

Jim Howard - Chief Executive Officer
Jimshade Chaudhari - SVP, Product
Todd Kalman - SVP, Sales
Debbra Es Ravenna - SVP, Finance & Administration
Bo Bandy - SVP, Marketing
Gerardo Martinez - SVP, Operations

Who's Investing in Marketron?

Marketron has been backed by several prominent investors over the years, including:

Diversis Capital

What Leadership Changes Has Marketron Seen Recently?

Hire2
Exits0

Over the past 12-18 months, Marketron has made strategic additions to its executive team, notably in operations and marketing, to drive growth, enhance product offerings, and improve customer experience. No major executive departures have been publicly announced during this period.

New Appointments:

Gerardo Martinez, Gerardo Martinez was appointed as Senior Vice President of Operations to lead Marketron’s implementation, training, and support teams, focusing on streamlining processes and enhancing customer success.
Bo Bandy, Bo Bandy joined Marketron as Senior Vice President of Marketing to spearhead the company's global marketing strategy, brand development, and demand generation efforts.

What Technology (Tech Stack) Is Used byMarketron?

Discover the tools Marketron uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Marketron Email Formats and Examples

Marketron commonly utilizes an email format that combines the employee's first initial with their last name. While other formats might exist within the organization, this is the most frequently observed pattern.

[first_initial][last]@marketron.com

Format

jdoe@marketron.com

Example

90%

Success rate

What's the Latest News About Marketron?

Radio WorldFebruary 20, 2024

Marketron Unveils Political Advertising Solution for Aspire Platform

Marketron announced an all-new political advertising solution as part of Marketron NXT and its Aspire platform. This new module is designed to help local TV sellers streamline political ad sales and maximize revenue during the 2024 election cycle by simplifying political workflows and reporting....more

Marketron NewsroomJanuary 23, 2024

Marketron Appoints Gerardo Martinez as Senior Vice President of Operations

Marketron announced the appointment of Gerardo Martinez as its new Senior Vice President of Operations. Martinez will oversee Marketron’s implementation, training, and support teams, with a focus on optimizing processes and improving customer satisfaction....more

Marketron NewsroomMay 9, 2023

Marketron Names Bo Bandy SVP of Marketing

Marketron appointed Bo Bandy as Senior Vice President of Marketing. In this role, Bandy is responsible for leading Marketron's worldwide marketing strategy, enhancing brand visibility, and supporting sales initiatives through innovative marketing campaigns....more

Highperformr's free tools for company research

Explore Employees by Region or Country

See where a company’s workforce is located, by country or region.

View Funding Details

View past and recent funding rounds with amounts and investors.

Understand Revenue Insights

Understand company revenue estimates and financial scale.

Track Active Job Openings

Track active roles and hiring trends to spot growth signals.

Review Product and Offerings

Discover what a company offers—products, platforms, and solutions.

Get SIC or NAICS Codes

Get the company’s official SIC and NAICS classifications.

Analyze Website Traffic Trends

Analyze visitor volume, engagement, and top traffic sources.

Discover Social Profiles and Engagement

Explore LinkedIn, Twitter, and other active social profiles.

Identify Top Competitors

Identify top competitors based on similar business traits.

Research and Discover Companies with Highperformr — Smarter, Faster

Explore companies in depth — from the tech they use to recent funding, hiring trends, and buyer signals — all in one powerful view.

Highperformr AI helps you surface the right accounts and enrich your CRM with verified company and contact insights, so your teams can prioritize and engage faster.

  • Track intent signals to find buyers who are actively in-market
  • Enrich contacts and companies instantly, no need to switch tools
  • Automate workflows to stay ahead of every change
  • Connect your CRM & tools for seamless data sync and activation

Thousands of companies, including Marketron, are just a search away.