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MarketingProfs's Overview

Total employees92
HeadquartersLaguna Niguel
Founded2000

MarketingProfs is a premier resource for modern marketing professionals, offering practical know-how, real-world education, and a vibrant community. They provide a wide array of content including articles, online courses, virtual conferences (like the B2B Marketing Forum), podcasts, and research reports, all aimed at helping marketers stay sharp, effective, and informed in the ever-evolving marketing landscape. Their focus is primarily on B2B marketing strategies and tactics.

Where is MarketingProfs's Headquarters?

HQ Function

Serves as the official corporate and administrative hub for MarketingProfs' operations, including legal, financial, and strategic management.

Notable Features:

Information not publicly available; likely a standard office space within a business park designed for administrative functions rather than a large, public-facing campus.

Work Culture:

While the physical HQ address supports administrative functions, MarketingProfs' broader work culture is characterized by remote collaboration, a strong emphasis on marketing education, thought leadership, and fostering a supportive community. The culture values expertise, practical application of knowledge, and continuous learning in the marketing field.

HQ Significance:

The Laguna Niguel location acts as the formal corporate address, crucial for legal and official business operations, while the company effectively leverages a distributed team model to achieve its global reach and impact.

Values Reflected in HQ: The choice of a functional administrative office, combined with a prominent distributed team model, reflects values of operational efficiency, adaptability, and a primary focus on digital delivery of high-quality content and educational services rather than maintaining a large physical footprint.

Location:

While its corporate functions are based in the USA, MarketingProfs serves a global audience of marketing professionals through its extensive online platform. Their resources, including articles, training programs, virtual events, and research reports, are accessible worldwide, supporting marketers in numerous countries. The MarketingProfs community includes members from across the globe, underscoring their international reach and influence in marketing education and thought leadership.

Street Address:

28202 Cabot Road, Suite 300

City:

Laguna Niguel

State/Province:

CA

Country:

USA

MarketingProfs's Global Presence

Various (Distributed Team Model)

Address: Not Applicable (Primarily Remote Operations)

This approach supports national and global operations through a flexible, remote-first strategy, prioritizing talent and expertise over geographic concentration in physical offices. Key executives like Ann Handley (Boston area) also work remotely, contributing to the company's thought leadership and operations from their respective locations.

Buying Intent Signals for MarketingProfs

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Executive Team of MarketingProfs

As of April 2025, MarketingProfs' leadership includes:

Allen Weiss - Founder & CEO
Ann Handley - Chief Content Officer

Investors of MarketingProfs

MarketingProfs has been backed by several prominent investors over the years, including:

MarketingProfs is a privately held company. Information on specific external investors is not publicly disclosed, suggesting it may be bootstrapped or privately funded.

Executive New Hires/Exits in the Last 12 Months

Hire0
Exits0

Based on publicly available information, there have been no major executive hires or departures announced at MarketingProfs in the last 12 months. The core leadership team appears stable.

Technology (Tech Stack) used by MarketingProfs

Discover the tools MarketingProfs uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

MarketingProfs Email Formats and Examples

MarketingProfs likely utilizes common professional email formats. Based on industry patterns for companies of its type, email addresses are often structured using the employee's name followed by the @marketingprofs.com domain.

[first_initial][last]@marketingprofs.com (e.g., jdoe@marketingprofs.com) or [first].[last]@marketingprofs.com (e.g., jane.doe@marketingprofs.com)

Format

ahandley@marketingprofs.com

Example

75%

Success rate

News and media

MarketingProfs BlogOctober 12, 2023

MarketingProfs B2B Forum 2023 Successfully Concludes in Boston

MarketingProfs wrapped up its annual B2B Marketing Forum in Boston, which ran from October 4-6, 2023. The event featured over 50 sessions, keynotes from industry leaders like Ann Handley and Marcus Collins, and focused on practical B2B marketing strategies, including AI, content, and demand generation, providing significant value to attendees....more

MarketingProfs / Content Marketing InstituteSeptember 26, 2023

MarketingProfs and CMI Release 2024 B2B Content Marketing Benchmarks Report

MarketingProfs, in collaboration with the Content Marketing Institute (CMI), released its influential annual 'B2B Content Marketing Benchmarks, Budgets, and Trends' report. The 2024 findings offer key insights into how B2B marketers are adapting to emerging technologies like AI, focusing on building and engaging audiences, and evolving their strategies for content performance measurement....more

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