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A. Manzoni & C. S.p.A., commonly known as Manzoni Group, is the advertising sales house for GEDI Gruppo Editoriale, one of Italy's largest media conglomerates. Founded in 1863, Manzoni has a long-standing history in the Italian advertising market. It manages advertising sales across a diverse portfolio of media, including national and local newspapers (like La Repubblica, La Stampa), magazines, radio stations (like Radio Deejay, Radio Capital, m2o), and GEDI's extensive digital network. Manzoni offers comprehensive advertising solutions, from traditional print and broadcast to innovative digital and programmatic advertising, helping brands connect with a wide audience across Italy.
Serves as the central operational and strategic command for all advertising sales, client management, marketing, and administrative functions for Manzoni's national operations.
Modern office spaces located in a key business district of Milan, designed to facilitate collaboration among sales, marketing, and digital teams. Equipped with contemporary technology for media planning and client presentations.
A dynamic, results-driven environment typical of the advertising and media sales industry. Emphasis on innovation, client relationship building, and achieving sales targets in a competitive market. Collaboration with various GEDI media brands is a key aspect.
Its location in Milan, Italy's economic and media capital, provides Manzoni with direct access to major national and international advertisers, media agencies, and industry talent. It underpins its role as a leading player in the Italian advertising landscape.
Manzoni's operations are primarily focused on the Italian market, where it acts as the exclusive advertising sales house for GEDI Gruppo Editoriale's extensive portfolio of newspapers, magazines, radio stations, and digital platforms. While its offices are within Italy, it supports both national and international clients seeking to advertise to the Italian audience. Its global aspect involves managing campaigns for international brands targeting Italy and liaising with international media agencies.
Via Nervesa, 21
Milano
MI (Metropolitan City of Milan)
Italy
Address: Via Cristoforo Colombo, 90, 00147 Roma RM, Italy (GEDI Group Building, Manzoni has offices here)
To serve as a primary point of contact for advertisers and agencies in Rome and surrounding regions, offering localized market expertise and access to GEDI's media portfolio.
Address: Via Lugaro, 15, 10126 Torino TO, Italy (GEDI Group Building, La Stampa HQ, Manzoni likely has offices here)
To manage advertising sales and partnerships in Piedmont and Liguria, working closely with local businesses and GEDI's historically strong presence in Turin (e.g., La Stampa).
Address: Via Enrico Mattei, 106, 40138 Bologna BO, Italy (Representative office, address may vary)
To provide targeted advertising solutions for businesses in Emilia-Romagna, connecting them with GEDI's national and local media audiences.
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As of April 2025, A. Manzoni & C. S.p.A.' leadership includes:
A. Manzoni & C. S.p.A. has been backed by several prominent investors over the years, including:
No major high-profile C-suite executive changes specifically for Manzoni Group have been widely publicized in the immediate last 12 months. Leadership has shown stability. Changes, if any, are more likely internal promotions or shifts within the broader GEDI group structure.
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Manzoni, as part of GEDI Gruppo Editoriale, likely uses standardized email formats. Common professional formats in Italy include [first_initial].[last] or [first].[last] followed by the company domain.
[f].[last]@manzoni.it or [first].[last]@manzoniadvertising.com
Format
g.comuzzo@manzoni.it
Example
80%
Success rate
Primaonline.it • May 6, 2024
GEDI Gruppo Editoriale has initiated a new phase of reorganization aimed at fostering innovation and accelerating digital development. Manzoni Advertising, as GEDI's sales house, will be central to this strategy, adapting its commercial offerings and focusing on monetizing new digital advertising formats and opportunities arising from GEDI's evolving media landscape....more
Engage.it • February 15, 2024
Manzoni Advertising has partnered with Adnami to enhance its programmatic advertising offerings. This collaboration will allow Manzoni to distribute high-impact advertising formats programmatically across GEDI's digital network, providing advertisers with more engaging and visible solutions....more
Pubblicitaitalia.it • December 5, 2023
Manzoni Advertising reinforces its leadership in digital audio with the launch of a new branded podcast series for Sammontana, created in collaboration with Brandstories. This initiative highlights Manzoni's capability in developing innovative audio advertising solutions for major brands, leveraging the popularity of GEDI's radio and digital audio platforms....more
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