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Maisonette is a premier online marketplace dedicated to children's products, founded in 2017 by Sylvana Ward Durrett and Luisana Mendoza de Roccia. It offers a thoughtfully curated selection of high-quality and stylish clothing, accessories, toys, home décor, and gear from a diverse range of global brands, from established designers to emerging independent boutiques. Maisonette aims to simplify shopping for parents by providing a one-stop-shop for unique and well-crafted items, combining a sophisticated aesthetic with practicality for everyday family life. The platform also features editorial content, offering inspiration and advice for modern parenting.
Serves as the central hub for all core business operations including merchandising, marketing, technology development, customer experience, and corporate strategy for the curated online children's marketplace.
Likely a modern, open-concept office space reflecting the brand's chic and playful aesthetic, located in a converted industrial building typical of DUMBO. Designed to foster collaboration and creativity among teams.
A fast-paced, entrepreneurial, and collaborative environment. Employees are passionate about children's products, design, and e-commerce innovation. Emphasis on quality curation, customer experience, and a strong sense of community.
As the nerve center of Maisonette, the HQ is crucial for maintaining brand consistency, driving growth initiatives, managing partnerships with hundreds of brands, and innovating the online shopping experience for parents.
Maisonette operates as an e-commerce platform primarily serving customers within the United States. They curate a wide range of children's products from boutique brands and designers globally, making them accessible to their U.S. customer base. Their global functions involve sourcing and merchandising unique items from international markets to feature on their platform.
55 Washington Street
Brooklyn
NY
USA
No additional office locations available.
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As of April 2025, Maisonette' leadership includes:
Maisonette has been backed by several prominent investors over the years, including:
Maisonette significantly strengthened its leadership team in the past year with the strategic appointment of a new Chief Merchandising Officer. No major executive departures have been publicly announced during this period.
Discover the tools Maisonette uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
While Maisonette's specific email format is not publicly confirmed, companies of its nature often use standard formats. Common patterns include [first_initial][last]@maisonette.com or [first].[last]@maisonette.com or [first]@maisonette.com.
[first]@maisonette.com (e.g., jane@maisonette.com)
Format
example@maisonette.com
Example
70%
Success rate
WWD (Women's Wear Daily) • March 7, 2024
Maisonette, the curated online marketplace for children's wear, toys, and home goods, has appointed Jane Sung as its new chief merchandising officer. Sung, formerly of Saks Fifth Avenue and Ralph Lauren, is expected to enhance Maisonette's product strategy and vendor relationships....more
Business of Fashion • October 26, 2021
Maisonette secured $30 million in a Series B funding round led by G Squared, with participation from existing investors NEA and Manzanita Capital. The funds are aimed at expanding its market reach and enhancing its curated platform for children's luxury goods....more
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