What Does MagnifyMoney Do?

Total employees
HeadquartersCharlotte
Founded2014

MagnifyMoney, founded in 2014 and acquired by LendingTree in 2017, is a personal finance website dedicated to helping consumers save money and live financially healthier lives. It provides free tools, resources, and unbiased comparisons for a wide range of financial products, including credit cards, personal loans, student loans, mortgages, and banking accounts. MagnifyMoney aims to empower users with data-driven insights, expert advice, and educational content to navigate complex financial decisions with confidence. As part of LendingTree, it leverages a broader network and resources to provide comprehensive financial guidance.

Where Is MagnifyMoney's Headquarters?

HQ Function

Serves as the central command for LendingTree's diverse portfolio of brands, including MagnifyMoney. This includes executive leadership, product strategy, technology development, marketing, legal, and corporate operations.

Notable Features:

LendingTree's Charlotte headquarters is a modern corporate campus designed to foster collaboration and innovation, featuring contemporary office spaces, employee amenities, and advanced technology infrastructure.

Work Culture:

The work culture, reflecting LendingTree's ethos, likely emphasizes innovation, customer advocacy, data-driven decision-making, and a dynamic, fast-paced environment characteristic of the fintech industry. Teamwork and results orientation are typically valued.

HQ Significance:

The Charlotte headquarters is pivotal as it houses the leadership and core teams that drive the strategy, development, and growth for all LendingTree brands, ensuring cohesive market approaches and operational efficiency for services like MagnifyMoney.

Values Reflected in HQ: The headquarters' design and operations likely reflect LendingTree's corporate values, such as consumer empowerment, transparency, innovation, and excellence in execution.

Location:

MagnifyMoney's services are primarily focused on the United States market. Its parent company, LendingTree, also concentrates its operations and financial product marketplace within the U.S. While the digital platform is accessible from anywhere, the financial products, lender networks, and regulatory compliance are tailored specifically for U.S. consumers. Currently, neither MagnifyMoney nor LendingTree has a significant operational footprint or dedicated service offerings for international markets outside the U.S.

Street Address:

1415 Vantage Park Dr.

City:

Charlotte

State/Province:

North Carolina

Country:

USA

Where Else Does MagnifyMoney Operate Around the World?

Chicago, Illinois/USA

Address: Specific street addresses for LendingTree's regional offices are part of their operational infrastructure and not always broadly publicized. Operations are typically in professional office buildings.

To tap into the diverse talent pool of a major metropolitan area, expand operational capabilities, and enhance service delivery to customers and partners in the Midwest region.

Buying Intent Signals for MagnifyMoney

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading MagnifyMoney? Meet the Executive Team

As of April 2025, MagnifyMoney' leadership includes:

Doug Lebda - Founder, Chairman & CEO
J.D. Moriarty - President, LendingTree Marketplace & Chief Operating Officer
Trent Ziegler - Chief Financial Officer
Scott Totman - Chief Technology Officer
Jill Olmstead - Chief People Officer
Lisa M. Young - Chief Legal Officer & Corporate Secretary

Who's Investing in MagnifyMoney?

MagnifyMoney has been backed by several prominent investors over the years, including:

LendingTree, Inc. (NASDAQ: TREE) - Acquired MagnifyMoney in November 2017.

What Leadership Changes Has MagnifyMoney Seen Recently?

Hire1
Exits1

LendingTree has made strategic updates to its executive team over the past 12-18 months to further strengthen its leadership, including the appointment of a new Chief Technology Officer. These changes reflect the company's commitment to innovation and growth in the dynamic fintech landscape.

Departures

Shiv Choudhury, Shiv Choudhury transitioned from his role as Chief Technology Officer at LendingTree, with Scott Totman assuming the position.

New Appointments:

Scott Totman, LendingTree appointed Scott Totman as its new Chief Technology Officer to lead the company's technology strategy and execution.

What Technology (Tech Stack) Is Used byMagnifyMoney?

Discover the tools MagnifyMoney uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

MagnifyMoney Email Formats and Examples

As MagnifyMoney is a brand of LendingTree, email communications typically adhere to LendingTree's corporate email structure. The most common format used by LendingTree employees is based on their name.

LendingTree primarily uses the [first].[last]@lendingtree.com format (e.g., jane.doe@lendingtree.com). Another less common format is [first_initial][last]@lendingtree.com (e.g. jdoe@lendingtree.com).

Format

jane.doe@lendingtree.com

Example

85%

Success rate

What's the Latest News About MagnifyMoney?

LendingTree, Inc. Investor RelationsMay 2, 2024

LendingTree Reports First Quarter 2024 Results

LendingTree announced its Q1 2024 financial results, discussing the performance of its various segments, including its consumer brands like MagnifyMoney. The report detailed revenue, segment performance, and strategic outlook for the company....more

MagnifyMoney.comMarch 27, 2024

MagnifyMoney Survey: 70% of Americans Support Federal Tax Breaks for First-Time Homebuyers

A survey conducted by MagnifyMoney found that a significant majority (70%) of Americans are in favor of the federal government offering tax breaks to assist first-time homebuyers, particularly in the face of current housing market challenges....more

MagnifyMoney.comJanuary 24, 2024

MagnifyMoney Study: Nearly 1 in 5 Americans With Auto Loans Are Underwater

A MagnifyMoney report revealed that nearly 20% of Americans with auto loans owe more on their vehicle than it's worth, with an average negative equity of $6,054. This highlights growing concerns about auto loan affordability....more

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