HQ Function

Serves as the central hub for research and development, engineering, product design, corporate operations, and manufacturing of Magic Leap's augmented reality technology.

Notable Features:

Sprawling campus, formerly a Motorola facility, housing advanced optics labs, state-of-the-art R&D spaces, and light industrial manufacturing capabilities for AR HMD production.

Work Culture:

Historically known for its ambitious R&D efforts and 'moonshot' culture. Post-restructuring, it has shifted towards a more pragmatic, enterprise-focused environment emphasizing innovation in AR solutions for specific industries. The culture is collaborative, technology-driven, and focused on pushing the boundaries of spatial computing.

HQ Significance:

The Plantation headquarters is critical as it centralizes the core innovation, development, and production efforts for Magic Leap's AR hardware and software platforms, driving its strategic focus on the enterprise market.

Values Reflected in HQ: The scale and technological sophistication of the headquarters reflect Magic Leap's commitment to pioneering advanced AR technology, its ambition to lead in the spatial computing domain, and its focused approach to enterprise solutions.

Location:

Magic Leap primarily supports its global enterprise customers through its U.S. headquarters and key offices, with a strategic focus on North America and Europe. Its global functions include R&D collaborations, targeted sales and business development for enterprise solutions, and specialized customer support through direct teams and a network of certified partners.

Street Address:

7500 W Sunrise Blvd

City:

Plantation

State/Province:

Florida

Country:

USA