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m
What Does m Do?
M&C Saatchi MENA is a prominent full-service advertising and communications agency operating across the Middle East and North Africa. As an integral part of the global M&C Saatchi network, renowned for its 'Brutal Simplicity of Thought' philosophy, the MENA division excels in delivering impactful creative campaigns, strategic branding, cutting-edge digital marketing, public relations, and memorable experiential solutions. They serve a diverse portfolio of local and international clients, focusing on creating meaningful connections between brands and consumers within the complex and rapidly evolving regional market.
Where Is m's Headquarters?
HQ Function
Serves as the central operational, strategic, and creative hub for the M&C Saatchi network within the Middle East and North Africa region, coordinating regional strategies, client services, and creative excellence.
Notable Features:
Strategically situated in Dubai Media City, a vibrant free zone that hosts a multitude of media and creative enterprises, fostering a dynamic and collaborative environment.
Work Culture:
Characterized by a fast-paced, creative, and collaborative atmosphere that encourages innovation and strategic thinking, deeply rooted in the global M&C Saatchi ethos of 'Brutal Simplicity of Thought'. There is a strong emphasis on cultural relevance and understanding within the diverse MENA market.
HQ Significance:
Its location in Dubai is pivotal, allowing M&C Saatchi MENA to serve as a gateway to the wider MENA market. It leverages the city's status as a major international business and communication center to effectively manage regional campaigns and nurture client relationships.
Values Reflected in HQ: The headquarters embodies creativity, strategic thinking, collaboration, and connectivity, reflecting the agency's dedication to delivering impactful and innovative communication solutions throughout the region.
Location:
M&C Saatchi MENA is a vital component of the M&C Saatchi worldwide network, which has a significant presence in over 25 countries. The MENA offices frequently collaborate with global teams to deliver seamless, integrated marketing solutions, combining international expertise with deep local market understanding to execute relevant and impactful campaigns. Functions supported globally through this extensive network include strategic planning, advertising, digital and social media marketing, public relations, sponsorship activation, mobile marketing, CRM, data analytics, and specialized communication services, ensuring comprehensive brand support for multinational and local clients across diverse global markets.
Street Address:
Loft Office 2, Entrance C, Office G01, Dubai Media City
City:
Dubai
State/Province:
Dubai
Country:
United Arab Emirates
Where Else Does m Operate Around the World?
Abu Dhabi, Abu Dhabi Emirate, United Arab Emirates
Address: Office M04, TwoFour54, Park Rotana Complex, Khalifa Park, Abu Dhabi, UAE
Strengthens M&C Saatchi's comprehensive presence within the UAE, catering specifically to the Abu Dhabi market and its unique governmental and corporate client base.
Beirut, Beirut Governorate, Lebanon
Address: M&C Saatchi Building, Gabriel Murr Street, Bauchrieh, Beirut, Lebanon
Provides innovative creative and communication services to Lebanon and surrounding Levantine markets, capitalizing on rich local insights and exceptional talent.
Riyadh, Riyadh Province, Saudi Arabia
Address: Fiorenza La Piazza, Office 205, Takhassusi Street, Riyadh, KSA
Drives business growth and provides specialized advertising and communication services within the Kingdom of Saudi Arabia, a key strategic market in the MENA region.
Cairo, Cairo Governorate, Egypt
Address: Plot 121, Appt. 3, 2nd District, 5th Settlement, New Cairo, Egypt
Caters to a diverse range of clients in Egypt, leveraging local market understanding and strong creative capabilities to drive brand engagement and growth in North Africa.
Buying Intent Signals for m
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Who's Leading m? Meet the Executive Team
As of April 2025, m' leadership includes:
Who's Investing in m?
m has been backed by several prominent investors over the years, including:
What Leadership Changes Has m Seen Recently?
M&C Saatchi MENA has made several strategic appointments over the past 12-18 months, significantly strengthening its creative, strategic, and leadership teams across the region. Notable new roles include a Regional ECD and key leadership in KSA and UAE, reflecting a commitment to growth and excellence. Information on executive exits is not always publicly announced unless of major significance.
New Appointments:
What Technology (Tech Stack) Is Used bym?
Discover the tools m uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
m Email Formats and Examples
M&C Saatchi MENA generally utilizes standard corporate email address formats. The most common structure is likely a combination of an employee's first name and last name, followed by the company's regional domain. Other variations might exist but are less common.
firstname.lastname@mcsaatchimena.com
Format
john.doe@mcsaatchimena.com
Example
80%
Success rate
What's the Latest News About m?
Campaign Middle East • November 9, 2023
M&C Saatchi MENA Appoints Cristian Worboys as Regional Executive Creative Director
M&C Saatchi MENA has significantly bolstered its creative leadership by appointing Cristian Worboys as its new Regional Executive Creative Director. Worboys, with extensive experience from various renowned global agencies, will oversee and drive the creative vision and output across the entire MENA region for the agency....more
Campaign Middle East • October 19, 2023
M&C Saatchi Unveils New Global Transformation Offering, Thread, impacting MENA operations
The global M&C Saatchi network launched 'Thread,' a new specialist consultancy dedicated to brand transformation, creative technology, and customer experience. This strategic initiative will also be available to clients in the MENA region, significantly enhancing the agency's capabilities in providing end-to-end transformation solutions....more
Campaign Middle East • April 25, 2023
M&C Saatchi MENA Appoints Jennifer Fischer as General Manager for KSA
M&C Saatchi MENA announced the appointment of Jennifer Fischer as the General Manager for its operations in Saudi Arabia. This strategic move is aimed at strengthening the agency's presence and accelerating growth in the pivotal KSA market, aligning with the Kingdom's dynamic economic development and Vision 2030....more
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