What Does Lucky Orange Do?

Total employees23
HeadquartersOverland Park
Founded2012

Lucky Orange is a powerful suite of website optimization and analytics tools designed to help businesses understand why visitors are not converting. It offers features like dynamic heatmaps, session recordings, live chat, conversion funnels, visitor profiles, and surveys. By providing real-time insights into user behavior, Lucky Orange empowers website owners and marketers to identify pain points in the user journey, improve user experience, and ultimately increase conversion rates. It's particularly valued by small to medium-sized businesses and e-commerce sites looking for actionable data to enhance their online presence.

Where Is Lucky Orange's Headquarters?

HQ Function

The headquarters serves as the central hub for all core operations, including product development, engineering, marketing, sales, customer support, and administrative functions.

Notable Features:

While specific architectural details are not widely publicized, the office is likely a modern workspace designed to foster collaboration and innovation among its team members, typical of tech companies.

Work Culture:

Lucky Orange appears to foster a customer-centric and innovative work culture. Emphasis is placed on understanding user needs to build effective tools, suggesting a collaborative environment focused on problem-solving and product improvement. Employee reviews often mention a supportive team and opportunities for growth.

HQ Significance:

The Overland Park headquarters is crucial for Lucky Orange's strategic direction, product innovation, and coordination of its services to a global customer base. It's the nerve center for developing and refining their analytics and optimization platform.

Values Reflected in HQ: The headquarters likely reflects values of innovation, collaboration, and customer focus, providing an environment conducive to developing cutting-edge web analytics tools and supporting a global clientele.

Location:

While headquartered in the USA, Lucky Orange serves a global customer base. Its platform is used by businesses worldwide to analyze website traffic and improve user experience. Support and product accessibility are designed for an international audience, indicating a global operational reach for its software-as-a-service (SaaS) offerings.

Street Address:

8635 W 151st St

City:

Overland Park

State/Province:

Kansas

Country:

USA

Where Else Does Lucky Orange Operate Around the World?

No additional office locations available.

Buying Intent Signals for Lucky Orange

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Lucky Orange? Meet the Executive Team

As of April 2025, Lucky Orange' leadership includes:

Danny Wajcman - Co-founder & CEO
Brian Gruber - Co-founder & CTO

Who's Investing in Lucky Orange?

Lucky Orange has been backed by several prominent investors over the years, including:

Bootstrapped / Privately Funded

What Leadership Changes Has Lucky Orange Seen Recently?

Hire0
Exits0

Based on publicly available information, there have been no major announcements of executive hires or departures at Lucky Orange in the last 12 months. The founding team continues to lead the company.

What Technology (Tech Stack) Is Used byLucky Orange?

Discover the tools Lucky Orange uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Lucky Orange Email Formats and Examples

Lucky Orange most commonly uses the email format of first name followed by @luckyorange.com. This is a frequent pattern for companies of its size.

first@luckyorange.com

Format

danny@luckyorange.com

Example

90%

Success rate

What's the Latest News About Lucky Orange?

Lucky Orange Blog2023-12-07

Lucky Orange news title: Say Hello to Surveys by Lucky Orange

Lucky Orange announced the launch of its new Surveys feature, allowing users to collect direct feedback from website visitors. This tool integrates with existing analytics to provide qualitative insights alongside quantitative data, aiming to help businesses better understand customer needs and preferences....more

Lucky Orange Blog2023-08-09

Lucky Orange news title: Lucky Orange & HubSpot: A Powerful Duo for Your Business

Lucky Orange highlighted its integration capabilities with HubSpot, emphasizing how businesses can combine Lucky Orange's visitor behavior insights with HubSpot's CRM and marketing automation tools to enhance lead generation, customer engagement, and sales processes....more

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