What Does Loyalzoo Do?

Total employees15
HeadquartersLondon
Founded2013

Loyal Zoo Ltd, established in 2012, is an information technology company specializing in digital loyalty solutions for small and medium-sized businesses. Their flagship product, Loyalzoo, is a SaaS (Software as a Service) digital loyalty card application designed to replace traditional paper punch cards with a simple, effective app-based system. The company focuses on empowering local businesses to enhance customer retention, build stronger customer relationships, and implement effective marketing strategies through their innovative and user-friendly platform.

Where Is Loyalzoo's Headquarters?

HQ Function

The London headquarters serves as the central hub for Loyal Zoo Ltd's strategic planning, software development, sales, marketing, customer support, and administrative functions for its Loyalzoo platform.

Notable Features:

While specific details of the interior office are not publicly highlighted, being located in Covent Garden provides a central and accessible London presence. The office environment is expected to be modern and conducive to a tech startup focused on innovation and collaboration.

Work Culture:

As a relatively small and agile tech company, Loyal Zoo Ltd likely fosters a dynamic, collaborative, and innovative work culture. The environment probably encourages creativity, problem-solving, and a strong focus on customer satisfaction and product development.

HQ Significance:

The London headquarters is significant as it's the founding location of the company and its Loyalzoo product. It remains the core for its global operations, product development, and strategic direction, serving a diverse international client base.

Values Reflected in HQ: The headquarters in a major global city like London reflects the company's ambition and international outlook. Its operations likely emphasize efficiency, technological innovation, and a customer-centric approach, core values for a SaaS provider in the competitive loyalty market.

Location:

Loyal Zoo Ltd, through its Loyalzoo platform, caters to small and medium-sized businesses globally. While its headquarters is in London, UK, its SaaS product is accessible worldwide, with users across North America, Europe, Australia, and other regions. Global functions supported include digital sales, multilingual customer support, and continuous platform development and maintenance to serve an international clientele.

Street Address:

71-75 Shelton Street, Covent Garden

City:

London

State/Province:

N/A

Country:

United Kingdom

Where Else Does Loyalzoo Operate Around the World?

No additional office locations available.

Buying Intent Signals for Loyalzoo

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading Loyalzoo? Meet the Executive Team

As of April 2025, Loyalzoo' leadership includes:

Massimo Sirolla - Co-founder & CEO
Lorenzo Grignani - Co-founder & CTO

Who's Investing in Loyalzoo?

Loyalzoo has been backed by several prominent investors over the years, including:

Primarily founder-funded. Specific external investor details are not publicly disclosed.

What Leadership Changes Has Loyalzoo Seen Recently?

Hire0
Exits0

Loyal Zoo Ltd is a founder-led company with a stable core leadership team. No major public announcements regarding executive hires or exits have been made in the last 12 months.

What Technology (Tech Stack) Is Used byLoyalzoo?

Discover the tools Loyalzoo uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

Loyalzoo Email Formats and Examples

Email communications for Loyal Zoo Ltd primarily use the loyalzoo.com domain, associated with their main product. A common email format is using the first name.

[first]@loyalzoo.com

Format

massimo@loyalzoo.com

Example

90%

Success rate

What's the Latest News About Loyalzoo?

Loyalzoo Website/BlogFebruary 20, 2024

Loyal Zoo Ltd Enhances Loyalzoo Platform with New Memberships Feature

Loyal Zoo Ltd announced the launch of a new 'Memberships' feature for its Loyalzoo digital loyalty platform. This functionality allows small businesses to create and manage subscription-based membership programs, offering recurring benefits to customers and helping merchants generate predictable revenue streams and foster greater customer loyalty....more

UK Companies HouseJuly 15, 2012

Loyal Zoo Ltd Incorporated

Loyal Zoo Ltd was officially incorporated in the United Kingdom, marking the formal beginning of the company that would go on to develop the Loyalzoo digital loyalty platform for small businesses....more

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