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Lorena Canals
What Does Lorena Canals Do?
Lorena Canals is an internationally recognized designer and manufacturer of stylish, practical, and eco-friendly rugs and textile accessories. Founded in 1990 by Lorena Canals herself, the company pioneered the concept of washable cotton rugs, revolutionizing children's decor and expanding into contemporary home furnishings. Their products are known for being handmade, using natural materials like cotton and wool, and non-toxic dyes. The brand emphasizes quality craftsmanship, innovative design, and social responsibility, notably through its Sakûla project in India which provides schooling for children in the communities where their products are made. Lorena Canals offers a wide range of items including rugs, cushions, blankets, and storage solutions, catering to both children and adults with a focus on creating cozy, functional, and sustainable living spaces.
Where Is Lorena Canals's Headquarters?
HQ Function
The headquarters in Mataró serves as the central hub for design, product development, brand management, European sales, and global operational strategy.
Notable Features:
The Spanish headquarters houses the primary design studio and administrative offices, fostering a creative and collaborative environment. The company also emphasizes its direct control over manufacturing in its Indian factories and strategically located showrooms in key markets.
Work Culture:
The work culture at Lorena Canals is deeply rooted in creativity, craftsmanship, and ethical practices. Reflecting its focus on children's products and handmade items, the environment likely promotes attention to detail, innovation, collaboration, and a strong commitment to quality, sustainability, and social responsibility, as evidenced by initiatives like the Sakûla project.
HQ Significance:
The Mataró headquarters is pivotal as the birthplace of Lorena Canals' design innovations and the coordinating center for its international operations. Its location in a historically textile-focused region of Spain reinforces the brand's commitment to its craft.
Values Reflected in HQ: The headquarters' operations embody Lorena Canals' core values: originality and beauty in design, superior quality and craftsmanship, practicality (e.g., washable rugs), eco-consciousness through the use of natural materials and non-toxic dyes, and a strong sense of social responsibility towards employees and communities involved in production.
Location:
Lorena Canals operates on a global scale. Design and primary corporate functions are based in Barcelona, Spain, with a key office in New York supporting the North American market. The company owns and operates two manufacturing facilities in India, ensuring direct oversight of production quality and ethical labor practices. Products are sold in over 60 countries worldwide, supported by a robust distribution network with warehouses strategically located in Europe, Asia, and the United States to efficiently serve its international customer base.
Street Address:
C/ Gorgs Lladó 92-100, Pol. Ind. Pla d'en Boet
City:
Mataró
State/Province:
Barcelona
Country:
Spain
Where Else Does Lorena Canals Operate Around the World?
Port Washington, New York, USA
Address: 14 Vanderventer Ave, Port Washington, NY 11050 (US Corporate Office). Warehousing in Cranbury, NJ. Showrooms in locations like High Point, NC.
To effectively serve the North American market, providing localized support for retailers and direct consumers, managing regional brand strategy, and ensuring efficient product distribution through its US-based warehouse and participation in key industry trade shows.
Buying Intent Signals for Lorena Canals
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Who's Leading Lorena Canals? Meet the Executive Team
As of April 2025, Lorena Canals' leadership includes:
Who's Investing in Lorena Canals?
Lorena Canals has been backed by several prominent investors over the years, including:
What Leadership Changes Has Lorena Canals Seen Recently?
There have been no widely publicized major executive hires or departures at Lorena Canals in the last 12 months. The company's leadership, centered around its founder, Lorena Canals, appears stable. Most company news focuses on product launches, design collaborations, and sustainability initiatives rather than executive changes.
What Technology (Tech Stack) Is Used byLorena Canals?
Discover the tools Lorena Canals uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Lorena Canals Email Formats and Examples
Specific email formats for Lorena Canals are not publicly confirmed. However, companies in the design and manufacturing sector often utilize standard corporate email patterns. Common formats could include combinations of first name, last name, or initials.
[first_name].[last_name]@lorenacanals.com or [first_initial][last_name]@lorenacanals.com
Format
jane.doe@lorenacanals.com or jdoe@lorenacanals.com
Example
65%
Success rate
What's the Latest News About Lorena Canals?
Home Accents Today • October 9, 2023
Lorena Canals to host events at High Point Market showroom
Lorena Canals announced plans to host several events at its High Point Market showroom, IHFC D520. Activities included a meet-and-greet with founder Lorena Canals, providing attendees insights into new collections and the brand's ongoing commitment to sustainable practices....more
Furniture Today • September 21, 2023
Lorena Canals embraces art movements in new collection
Lorena Canals introduced a new collection inspired by influential 20th-century art movements. The collection features rugs and textile accessories that interpret iconic artistic styles, showcasing the brand's dedication to design innovation and thematic depth in its product lines....more
Forbes Spain • March 10, 2023
Lorena Canals: Rugs that tell stories (Original in Spanish: Lorena Canals: alfombras que cuentan historias)
Forbes Spain featured Lorena Canals, highlighting the brand's journey, its innovative washable rug concept, and its commitment to sustainable and ethical production. The article emphasized how the brand's designs aim to tell stories and create unique atmospheres in homes....more
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