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Lineup Systems Ltd is a global provider of advertising sales technology, primarily known for its flagship product, Adpoint. Adpoint is a cloud-based, multi-channel advertising sales solution designed to help media companies streamline operations, manage customer relationships (CRM), handle finance and billing, and maximize revenue from print, digital, and broadcast advertising. They serve a diverse range of media clients, from large international publishers to smaller local media outlets, helping them navigate the complexities of modern media sales.
The London headquarters serves as the global hub for Lineup Systems, housing key leadership, product development, sales, marketing, and administrative functions. It's the central point for strategic decision-making and global operations coordination.
Located in Fitzrovia, a vibrant area known for its media and advertising agencies, providing a strategic position within the industry. The office is likely a modern, open-plan workspace designed to foster collaboration.
The work culture at Lineup Systems likely emphasizes innovation, customer-centricity, and collaboration. Being in the tech sector for media, a fast-paced and adaptive environment is expected, with a focus on solving complex challenges for their clients.
Its London location places Lineup Systems at the heart of one of the world's major media and technology capitals, facilitating access to talent, industry events, and a diverse client base.
Lineup Systems supports media companies globally through its strategically located offices in the UK, USA, France, Australia, and Singapore. These international hubs enable Lineup to provide localized sales, implementation, customer support, and development insights for its Adpoint advertising sales platform, catering to diverse market needs across North America, Europe, and the Asia-Pacific region.
85 Great Portland Street, First Floor
London
England
United Kingdom
Address: 11001 West 120th Ave, Suite 400, Broomfield, CO 80021, USA
Key hub for expansion and support within the significant North American media landscape, offering localized expertise for Adpoint users.
Address: 10 Rue de Penthièvre, 75008 Paris, France
Strengthens Lineup's presence in Europe, catering to the diverse needs of media organizations in countries like France, Germany, and Spain.
Address: Level 13, 333 George Street, Sydney, NSW 2000, Australia
Gateway to the APAC market, providing dedicated services for media companies in Australia, New Zealand, and surrounding areas.
Address: 109 North Bridge Road, #05-21 Funan Mall, Singapore 179097
Expands Lineup's reach into the rapidly growing Asian media markets, offering localized solutions and support.
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
As of April 2025, Lineup Systems' leadership includes:
Lineup Systems has been backed by several prominent investors over the years, including:
Based on publicly available information, there have been no major executive hires or exits announced by Lineup Systems Ltd in the last 12 months. The leadership team appears to be stable.
Discover the tools Lineup Systems uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Lineup Systems Ltd commonly uses the [first].[last]@lineup.com email format. Variations might exist, but this is a frequently observed pattern for employee email addresses.
[first].[last]@lineup.com
Format
michael.mendoza@lineup.com
Example
90%
Success rate
Lineup Systems Blog • July 20, 2023
Lineup Systems announced that its flagship advertising sales solution, Adpoint, has successfully achieved SOC 2 Type II compliance. This certification underscores Lineup's commitment to maintaining high standards of data security and operational integrity for its media clients....more
Lineup Systems Blog • June 14, 2023
Lineup Systems has formed a strategic partnership with Mediaspectrum. This collaboration aims to integrate their respective solutions, offering media companies a more comprehensive and streamlined platform for advertising sales and operations....more
Lineup Systems LinkedIn • February 21, 2024
Lineup Systems shared insights into their successful partnership with Funke Mediengruppe, one of Germany's largest media houses, showcasing how Adpoint helps optimize their advertising operations and drive growth....more
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