What Does LIMRA Do?

Total employees592
HeadquartersWindsor
Founded1916

LIMRA is a worldwide research, consulting, and professional development organization. As a trusted source for industry knowledge, LIMRA helps more than 700 financial services companies in over 50 countries make better business decisions, improve productivity, and increase distribution effectiveness in the life insurance, retirement, and workplace benefits markets. LIMRA is part of LL Global, Inc., which also includes LOMA (Life Office Management Association).

Where Is LIMRA's Headquarters?

HQ Function

Serves as the central hub for LIMRA's global research operations, consulting services, member relations, professional development program administration, and overall organizational management.

Notable Features:

A modern office campus designed to facilitate collaboration, research, and learning, equipped with conference facilities, training rooms, and spaces for industry events.

Work Culture:

The work culture at LIMRA's headquarters is characterized by a strong emphasis on research, collaboration, and member service. It fosters an environment of continuous learning and professional development, dedicated to advancing the financial services industry.

HQ Significance:

The headquarters is the primary center for generating and disseminating industry intelligence, developing educational programs, and coordinating LIMRA's global activities, making it a vital resource for its member organizations worldwide.

Values Reflected in HQ: The headquarters' design and operations reflect LIMRA's core values of integrity, objectivity, member focus, collaboration, and commitment to advancing the financial services industry through knowledge.

Location:

LIMRA serves over 700 member companies in more than 50 countries. Its global functions include providing industry-leading research, data analytics, benchmarks, learning and development programs (including renowned LOMA designations), and consulting services. This global support helps financial services organizations worldwide understand market trends, improve consumer engagement, optimize distribution strategies, and enhance operational efficiency in life insurance, retirement planning, and workplace benefits sectors. LIMRA achieves this through its main operations and by leveraging regional representation and partnerships to cater to diverse local market needs.

Street Address:

300 Day Hill Road

City:

Windsor

State/Province:

CT

Country:

USA

Where Else Does LIMRA Operate Around the World?

Toronto, ON/Canada

Address: 151 Yonge Street, Suite 1000, Toronto, ON M5C 2W7 (LL Global Services of Canada, Inc.)

To specifically serve and advance the financial services and insurance industry in Canada by offering tailored resources, fostering a community of professionals, and representing member interests at a regional level.

Buying Intent Signals for LIMRA

Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.

Notable news
Hiring actively
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
Corporate Finance
*Example signal, not calculated in real time

Who's Leading LIMRA? Meet the Executive Team

As of April 2025, LIMRA' leadership includes:

David Levenson - President and CEO, LIMRA, LOMA, and LL Global
Alison Salka, Ph.D. - Senior Vice President, Head of Research, LIMRA and LOMA
Sean O’Donnell - Executive Vice President, Head of Member Relations and Sales, LIMRA and LOMA
Paul Arrowsmith - Senior Vice President, Head of International, LIMRA and LOMA
John Carroll - Senior Vice President, Head of Insurance and Annuities, LOMA and LIMRA

Who's Investing in LIMRA?

LIMRA has been backed by several prominent investors over the years, including:

LIMRA is a member-funded industry association. Its financial support comes from its 700+ member companies, which include leading life insurance companies, retirement plan providers, financial services firms, and related organizations globally.

What Leadership Changes Has LIMRA Seen Recently?

Hire0
Exits0

Over the past year, LIMRA and LOMA have announced several key internal promotions to strengthen their leadership team and enhance service to member organizations. No major external C-suite hires or high-profile departures have been prominently announced recently.

New Appointments:

John Carroll, John Carroll was promoted to Senior Vice President, Head of Insurance and Annuities for LOMA and LIMRA, enhancing leadership in these core areas.
Bryan Hodgens, Bryan Hodgens was promoted to Senior Vice President, Head of Distribution and LOMA Member Benefits Research for LIMRA, focusing on critical industry research.
Tina Beckwith, Tina Beckwith was promoted to Senior Vice President, Chief Marketing Officer for LIMRA and LOMA, to lead integrated marketing strategies.

What Technology (Tech Stack) Is Used byLIMRA?

Discover the tools LIMRA uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.

LIMRA Email Formats and Examples

LIMRA typically utilizes a common professional email format. The most frequently observed pattern is the first initial of the employee's first name followed by their full last name.

[first_initial][last]@limra.com

Format

jdoe@limra.com

Example

90%

Success rate

What's the Latest News About LIMRA?

limra.comFebruary 20, 2024

LIMRA Projects U.S. Individual Life Insurance Sales to Continue to Grow in 2024 and 2025

LIMRA is forecasting U.S. individual life insurance premium to grow as much as 6% in 2024, and continue to expand in 2025. This growth follows a 3% increase in total new annualized premium in 2023....more

limra.comNovember 14, 2023

LIMRA Reports: Third Quarter 2023 U.S. Individual Life Insurance Sales Results Show Premium Growth

Total U.S. individual life insurance new annualized premium increased 7% in the third quarter 2023, compared with prior year results, according to LIMRA’s U.S. Individual Life Insurance Sales Survey. This marks the second consecutive quarter of premium growth....more

limra.comOctober 26, 2023

LIMRA Announces 2023 RGA Leaders Round Table Award Winners

LIMRA today announced the U.S. and Canadian RGA Leaders Round Table Award winners for 2023. This prestigious award recognizes individuals for their outstanding production in the sale of individual life insurance....more

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