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LIFX
What Does LIFX Do?
LIFX Labs Inc. (LIFX) pioneered multi-color Wi-Fi enabled smart LED lighting, known for its vibrant colors, ease of use, and direct connectivity without requiring a hub. Originally launched via a successful Kickstarter campaign in 2012, LIFX quickly became a prominent name in the smart home market, offering a range of bulbs, lightstrips, and other lighting products. Their focus has always been on rich, customizable lighting experiences controlled via a mobile app and integrations with major smart home ecosystems. In 2022, the LIFX brand and assets were acquired by Feit Electric, a leading global lighting and smart home brand, and continue to be developed and sold under the LIFX name.
Where Is LIFX's Headquarters?
HQ Function
Historically, this location served as the U.S. operational headquarters, encompassing roles in product development, marketing, sales, and administration for the North American market.
Notable Features:
Located in Silicon Valley, providing access to a rich tech talent pool and ecosystem. Specific architectural details of the former office are not widely publicized.
Work Culture:
LIFX was known for a culture of innovation, rapid product development, and a focus on user experience, characteristic of tech startups in the smart home space.
HQ Significance:
This Redwood City location was significant as the U.S. hub for LIFX during a key period of its growth and establishment in the competitive smart lighting market.
Values Reflected in HQ: The Silicon Valley location reflected LIFX's commitment to technological innovation and cutting-edge product design in the smart home sector.
Location:
LIFX products are sold globally through online retailers and physical stores across North America, Europe, Australia, and parts of Asia. Customer support and marketing efforts are also international, tailored to different regions. Under Feit Electric, this global distribution and support network continues to serve LIFX customers worldwide.
Street Address:
525 Veterans Blvd, Suite 120 (Previously Listed Address for Lifi Labs, Inc.)
City:
Redwood City
State/Province:
California
Country:
USA
Where Else Does LIFX Operate Around the World?
Cremorne, Victoria, Australia
Address: Level 2, 658 Church St, Cremorne VIC 3121, Australia (Original Founding Location)
Served as the global headquarters and primary innovation center during the company's early years and expansion into international markets.
Buying Intent Signals for LIFX
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Who's Leading LIFX? Meet the Executive Team
As of April 2025, LIFX' leadership includes:
Who's Investing in LIFX?
LIFX has been backed by several prominent investors over the years, including:
What Leadership Changes Has LIFX Seen Recently?
As LIFX Labs Inc.'s assets were acquired by Feit Electric in 2022, there is no distinct executive team for 'LIFX Labs Inc.' making independent hires or exits. Leadership for the LIFX brand now falls under Feit Electric's management.
What Technology (Tech Stack) Is Used byLIFX?
Discover the tools LIFX uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
LIFX Email Formats and Examples
While specific current email formats for LIFX personnel (now under Feit Electric) may follow Feit Electric's conventions, historically, tech companies like LIFX often used common formats. The domain is lifx.com.
[first].[last]@lifx.com or [first_initial][last]@lifx.com
Format
john.doe@lifx.com
Example
70%
Success rate
What's the Latest News About LIFX?
The Verge • August 2, 2022
LIFX Labs Inc. news title: LIFX smart light brand will live on under new owner Feit Electric
Feit Electric announced its acquisition of the LIFX assets from Buddy Technologies, promising to continue the LIFX product line and support existing customers....more
Tom's Guide • February 26, 2024
LIFX Labs Inc. news title: LIFX returns with four new smart lights — including an outdoor path light and string lights
Under Feit Electric, LIFX announced a new range of smart lighting products, including outdoor options, signaling continued development and expansion of the brand....more
CNET • September 12, 2023
LIFX Labs Inc. news title: LIFX Is Back With New Smart Bulbs, Lightstrips and an Outdoor Spotlight
LIFX, now under Feit Electric, showcased new products indicating a revival and commitment to the brand's future in the smart lighting market....more
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