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Leyard Optoelectronic Co., Ltd. is a global leader in the design, production, distribution, and service of digital displays, video walls, and visualization products worldwide. Founded in 1995, Leyard has been at the forefront of LED technology, providing cutting-edge solutions for a variety of applications including broadcast, sports arenas, retail, control rooms, advertising, and entertainment. The company is committed to innovation, with a significant portfolio of patents in LED display technology, including MicroLED.
The Beijing headquarters serves as Leyard's global command center, overseeing strategic planning, core research and development, global sales and marketing direction, and corporate operations for its worldwide activities in LED display and audiovisual solutions.
The Leyard headquarters in Beijing is a modern facility featuring extensive showrooms that display the company's cutting-edge LED video walls and display solutions, alongside advanced R&D laboratories dedicated to audiovisual innovation.
The work culture at Leyard's Beijing HQ is characterized by innovation, rapid development cycles, and a strong focus on technological excellence. Employees often experience a dynamic, collaborative environment driven by the demands of the fast-evolving global display market.
As the global nerve center, Leyard's Beijing headquarters drives the company's strategic direction, product innovation in LED technology, and international market expansion, solidifying its position as a key player in the worldwide audiovisual industry.
Leyard supports a wide range of global functions including research and development, manufacturing, sales, marketing, customer support, and project implementation across numerous countries. Its international subsidiaries (like Planar and eyevis), regional offices, and extensive partner networks ensure localized service and product availability for its diverse LED display and audiovisual solutions worldwide, covering Asia-Pacific, Americas, Europe, Middle East, and Africa.
Leyard HQ, No.9 Kechuang 14th Street, Beijing Economic and Technological Development Zone
Beijing
Beijing
China
Address: 1195 NE Compton Dr, Hillsboro, OR 97006, USA
Serves as the primary hub for Leyard's operations and brand presence (through its subsidiary Planar) in North and South America, driving market growth and providing localized customer support.
Address: Hundsschleestraße 1-7, 72766 Reutlingen, Germany
Drives Leyard's growth and presence in the Europe, Middle East, and Africa (EMEA) region, offering tailored solutions and support, leveraging the specialized capabilities of eyevis.
Address: Dubai Silicon Oasis, SIT Tower, Office 1506, PO Box 341041, Dubai, UAE
Expands Leyard's footprint in the growing Middle East market, catering to projects in various sectors like retail, public spaces, and events with localized expertise.
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As of April 2025, Leyard' leadership includes:
Leyard has been backed by several prominent investors over the years, including:
Specific high-level executive movements (new hires/exits) directly at the Leyard Group parent company level are not consistently publicized in English-language media. Major leadership changes are typically disclosed through official filings on the Shenzhen Stock Exchange or occasional strategic announcements by the group or its major international subsidiaries like Planar. No widespread reports of major changes at the Leyard Group level were found in English public domain news sources in the past year.
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Leyard likely utilizes common professional email formats, often combining parts of an employee's name with the company domain. For international communications, emails typically use the leyard.com domain. Specific formats can vary by department, region, or subsidiary (e.g., Planar might use @planar.com). A common pattern is [first_initial][lastname] or [firstname].[lastname].
[first_initial][lastname]@leyard.com
Format
jdoe@leyard.com
Example
75%
Success rate
LEDinside / CTIMES • May 15, 2024
Leyard announced the launch of its new P0.9 COB Micro LED all-in-one smart screen, targeting the commercial display market with advanced visual performance and ease of integration for applications like conference rooms, studios, and high-end retail....more
RAVE Pubs • January 30, 2024
At Integrated Systems Europe (ISE) 2024, Planar, a Leyard company, showcased new fine-pitch LED video walls, including TAA-compliant MicroLED options, highlighting advancements in display technology for various professional applications....more
Leyard Website (News Section) • November 16, 2023
Leyard showcased its cutting-edge Micro LED display technology at the 6th China International Import Expo (CIIE), providing immersive visual experiences and demonstrating its leadership in advanced display solutions for large-scale events and exhibitions....more
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