HQ Function

Manages global Lexus brand strategy, product planning, design coordination, sales and marketing initiatives, and ensures a consistent luxury experience worldwide.

Notable Features:

Located within Midland Square, one of Nagoya's tallest and most prestigious skyscrapers, featuring state-of-the-art facilities and reflecting Lexus's premium brand image.

Work Culture:

A culture centered on 'Omotenashi' (Japanese hospitality), precision craftsmanship, and innovation. Employees are driven by the relentless pursuit of perfection, fostering a collaborative environment that combines traditional Japanese values with a global, forward-thinking mindset.

HQ Significance:

Serves as the nerve center for all global Lexus operations, crucial for coordinating activities across diverse markets and maintaining the brand's distinct identity and high standards apart from Toyota.

Values Reflected in HQ: The headquarters' prime location, modern architecture, and sophisticated design reflect Lexus's core values of luxury, quality, innovation, and meticulous attention to detail.

Location:

Lexus has a significant global footprint, with vehicles sold in over 90 countries and territories. Key functions supported globally include: advanced research and development (primarily in Japan), vehicle design studios (Japan, USA), manufacturing plants (Japan, USA, Canada), extensive sales and marketing networks, regional operational headquarters, and dedicated after-sales service and customer support infrastructure worldwide.

Street Address:

Midland Square, 4-7-1 Meieki, Nakamura-ku

City:

Nagoya

State/Province:

Aichi Prefecture

Country:

Japan