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Legacy Marketing is an independent, award-winning experiential marketing agency that specializes in creating immersive and engaging brand experiences. They partner with leading brands to connect with consumers through innovative live and digital events, activations, and campaigns that drive measurable results and build lasting brand affinity. With a strong focus on creativity, strategy, and execution, Legacy helps brands tell their stories and foster meaningful connections in impactful ways across North America.
Serves as the central hub for strategic planning, creative development, client services, financial operations, and overall agency management.
Modern office space located in Chicago's West Loop, designed to foster creative collaboration and client engagement. Features open-plan workspaces, project rooms, and technology-enabled presentation areas.
A dynamic, collaborative, and creative environment that encourages innovation and teamwork. The culture is fast-paced and results-driven, with a strong emphasis on delivering exceptional brand experiences.
The Chicago headquarters is the nerve center of Legacy Marketing, driving the agency's vision, strategy, and operational excellence for campaigns across North America.
Legacy Marketing primarily supports its clients' experiential marketing campaigns across North America (USA and Canada). Their services, from initial strategy and creative ideation to on-the-ground execution and event management, are tailored for these markets. The acquisition of Mirrored Media has further strengthened their presence, particularly on the U.S. West Coast.
600 W. Van Buren St., Suite 700
Chicago
Illinois
USA
Address: Servicing West Coast clients and housing the Mirrored Media division, Los Angeles, CA. Specific address details typically managed per project/client.
To expand Legacy Marketing's footprint on the West Coast, leverage the expertise of the acquired Mirrored Media team, and tap into the vibrant entertainment and cultural marketing ecosystem of Los Angeles.
Address: Project-specific field offices and remote teams deployed as needed.
To provide agile, scalable, and localized support and execution for brand experiences in key North American markets, adapting to specific regional demographics and client objectives.
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
As of April 2025, Legacy Marketing' leadership includes:
Legacy Marketing has been backed by several prominent investors over the years, including:
In the past 12 months, Legacy Marketing significantly expanded its leadership and capabilities through the strategic acquisition of Mirrored Media, which resulted in Justin Lefkovitch joining as Chief Growth Officer. This move underscores a strong focus on innovation, particularly in culturally relevant and music-based experiential marketing, and expansion of West Coast operations. The core leadership team has otherwise maintained stability.
Discover the tools Legacy Marketing uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Legacy Marketing commonly utilizes a standard corporate email format, typically combining the employee's first initial with their last name, followed by the company domain.
[first_initial][last]@legacymarketing.com
Format
kberg@legacymarketing.com
Example
85%
Success rate
PR Newswire • June 27, 2023
Legacy Marketing announced its acquisition of Los Angeles-based Mirrored Media, an experiential agency renowned for creating impactful campaigns rooted in music and culture. This strategic move expands Legacy's creative capabilities, West Coast presence, and welcomes Mirrored Media's founder, Justin Lefkovitch, as Chief Growth Officer....more
Adweek • March 1, 2023
Constellation Brands Beer Division has appointed Legacy Marketing as its experiential agency of record. Legacy Marketing will be responsible for developing and executing immersive brand experiences for major beer brands within Constellation's portfolio, including Corona, Modelo, and Pacifico....more
PR Newswire • May 9, 2023
Legacy Marketing has partnered with Charles Woodson's Intercept Wines and Woodson Bourbon Whiskey to lead their experiential marketing efforts. The collaboration aims to build brand awareness and consumer engagement through unique tasting events and activations....more
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