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Leadnomics, founded in 2007, was a technology-driven performance marketing company specializing in online customer acquisition and lead generation. They focused on delivering high-quality, high-intent consumers to clients in various sectors, including insurance, financial services, and education. Utilizing proprietary technology and data analytics, Leadnomics aimed to optimize marketing spend and improve conversion rates for their partners. In May 2016, Leadnomics was acquired by Digital Media Solutions (DMS), and its operations and expertise have since been integrated into the broader DMS platform.
Served as the central hub for Leadnomics' operations, technology development, client management, and strategic planning prior to its acquisition by DMS.
Located in a prominent commercial office tower in Philadelphia's central business district, offering access to a vibrant tech and business community. Specific internal features of their office space were not widely publicized.
Prior to acquisition, Leadnomics was characterized by a dynamic, innovative, and data-driven work culture, typical of a growing technology company in the performance marketing sector. There was likely an emphasis on collaboration, achieving results, and technological advancement.
The Philadelphia headquarters was significant as it established Leadnomics within a key East Coast city with a growing tech scene, facilitating talent acquisition, networking, and business development opportunities.
As an independent entity, Leadnomics primarily served clients in the United States market, although the online nature of its services provided potential for broader reach. Since its acquisition by Digital Media Solutions (DMS) in 2016, Leadnomics' technologies and expertise have been integrated into DMS's larger operational framework. DMS supports client campaigns and data-driven marketing solutions across various international markets, thus extending the impact of Leadnomics' original contributions globally through DMS.
100 S Broad St, Suite 620 (Last known address)
Philadelphia
Pennsylvania
USA
No additional office locations available.
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
As of April 2025, Leadnomics' leadership includes:
Leadnomics has been backed by several prominent investors over the years, including:
As Leadnomics was acquired by Digital Media Solutions (DMS) in 2016 and is now fully integrated, there are no executive new hires or exits specifically attributable to 'Leadnomics' as a standalone entity in the last 12 months. Any such changes occur within the DMS corporate structure.
Discover the tools Leadnomics uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Prior to its acquisition by Digital Media Solutions (DMS), common email formats for a company like Leadnomics might have included first initial + last name or first name + last name. For current communication with individuals from the acquiring company, DMS email formats would apply. Historical Leadnomics emails are no longer active.
[first_initial][last]@leadnomics.com (e.g., jdoe@leadnomics.com) or [first].[last]@leadnomics.com (e.g., jane.doe@leadnomics.com) were plausible formats (Historical).
Format
jdoe@leadnomics.com (example, no longer active)
Example
70%
Success rate
PR Newswire • May 3, 2016
Digital Media Solutions (DMS), an industry leader in customer acquisition and retention that helps clients maximize their digital marketing results, announced its acquisition of Leadnomics, a Philadelphia-based digital marketing and technology company. This strategic acquisition aimed to enhance DMS's capabilities in performance marketing and customer acquisition....more
Technically Philly • February 20, 2013
Leadnomics, a Center City-based online marketing startup, was recognized on the Inc. 5000 list of fastest-growing private companies in America. The company reported significant revenue growth, highlighting its success in the lead generation space prior to its acquisition....more
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