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Lanieri is an Italian e-commerce company specializing in made-to-measure men's clothing, including suits, shirts, and accessories. They combine traditional Italian craftsmanship with modern technology to offer personalized garments directly to consumers online and through a network of physical ateliers. Lanieri emphasizes high-quality Italian fabrics and meticulous tailoring, providing a unique experience for customers seeking customized style and fit.
The Milan headquarters serves as the central hub for Lanieri's operations, including brand management, digital strategy, marketing, customer experience, and coordination of their production network with Italian artisans and textile mills.
As a fashion-tech company in Milan, the office likely embodies a blend of modern design and Italian elegance, possibly featuring showroom elements for fabric display and client consultations, reflecting their brand identity.
The work culture at Lanieri's HQ is expected to be dynamic and innovative, merging a startup mentality with a deep respect for Italian sartorial traditions. There's likely a strong focus on quality, customer satisfaction, technology, and collaborative teamwork.
Being headquartered in Milan positions Lanieri at the epicenter of the Italian and international fashion industry, providing access to top talent, textile suppliers (like Reda, their investor), industry trends, and a discerning customer base.
Lanieri supports its global customer base primarily through its robust e-commerce platform, shipping custom-made garments worldwide. This digital presence is strategically augmented by a network of physical ateliers in major European cities including Milan, Rome, Turin, Bologna, Padua, Paris, Brussels, Zurich, and Munich. These ateliers allow for in-person consultations, measurements, and fittings, blending online convenience with offline personalization. Production is rooted in Italy, leveraging the country's renowned textile and tailoring expertise.
Via Andrea Appiani, 25
Milan
MI (Metropolitan City of Milan)
Italy
Address: Via Giovanni Pierluigi da Palestrina, 63, 00193 Roma RM, Italy
To serve clients in Rome and central Italy, offering a personalized experience and direct interaction with Lanieri's brand and products, enhancing customer confidence and satisfaction in the luxury custom clothing market.
Address: 15 Rue de la Banque, 75002 Paris, France
To establish a strong brand presence in one of the world's leading fashion capitals, tapping into the French demand for high-quality, custom menswear and providing localized service for international clientele.
Address: Talstrasse 20, 8001 Zürich, Switzerland
To cater to affluent customers in Switzerland, offering personalized tailoring services and reinforcing Lanieri's image as a premium European menswear brand.
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As of April 2025, Lanieri' leadership includes:
Lanieri has been backed by several prominent investors over the years, including:
Lanieri's founding team, Simone Maggi and Riccardo Schiavotto, continue to lead the company. There have been no major, publicly announced executive hires or exits at the C-suite level in the last 12 months. The focus remains on strategic growth under existing leadership, supported by their investors like Reda Group.
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Lanieri likely uses standard professional email formats. Common structures for Italian companies of its size include [first].[last]@lanieri.com or [first_initial][last]@lanieri.com.
[first].[last]@lanieri.com
Format
simone.maggi@lanieri.com
Example
80%
Success rate
Pambianco News • November 22, 2022
Lanieri aims to reach a turnover of 10 million euros by 2024, focusing on international expansion and the omnichannel experience. The company, participated by Reda, has seen significant growth and plans further development of its atelier network....more
Fashion Network • May 17, 2021
Lanieri secured a new investment round of 1 million euros, led by Dutch Founders Fund and with participation from existing investors including Primomiglio SGR. This funding is aimed at accelerating international growth and technological development....more
TechCrunch • February 5, 2019
Italian wool mill and fabric maker Reda Group acquired a majority stake in Lanieri. This strategic acquisition aims to combine Lanieri's digital expertise with Reda's manufacturing excellence to further grow the made-to-measure menswear market....more
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