La Perla is an Italian luxury lifestyle company celebrated for its high-end lingerie, nightwear, swimwear, and ready-to-wear collections. Founded in 1954 by Ada Masotti in Bologna, Italy, the brand is synonymous with exceptional craftsmanship, sophisticated design, and the use of precious materials. La Perla embodies Italian elegance and sensuality, catering to a discerning global clientele seeking artisanal quality and timeless style. While historically focused on intimate apparel, the brand has expanded its offerings to include a broader range of luxury goods, always maintaining its core identity of femininity and luxury.
Serves as the historic heart of the brand, encompassing design, product development, artisan workshops, and core administrative functions.
The Bologna headquarters is known for housing the original atelier and continues to be a center for the brand's renowned Italian craftsmanship and intricate embroidery techniques.
A culture steeped in artisanal tradition, precision, creativity, and a deep appreciation for luxury and quality. It fosters meticulous attention to detail and innovation in design.
The Bologna headquarters is intrinsically linked to La Perla's heritage and identity, representing the birthplace of the brand and the enduring legacy of its founder, Ada Masotti. It symbolizes Italian excellence in luxury craftsmanship.
La Perla operates globally with its primary design and manufacturing rooted in Italy. It supports its worldwide activities through regional offices and an extensive network of directly-operated boutiques and wholesale partners in key luxury markets across Europe, North America, Asia, and the Middle East. Functions supported globally include marketing, sales, distribution, retail operations, and customer service, tailored to regional specificities.
Via Enrico Mattei, 10
Bologna
BO
Italy
Address: Levels 17, 18 & 19, The Shard, 32 London Bridge Street, London, SE1 9SG (Previous registered office for La Perla Global Management (UK) Limited, now in administration)
Focused on brand presence, retail network management, and customer engagement within the significant UK luxury market. Its future role is subject to the administration process.
Address: Corporate offices likely exist to support North American operations, often co-located or near flagship retail presences. Specific address may vary. (e.g., Madison Avenue area)
To drive growth, manage brand strategy, and oversee retail and distribution channels across the United States and Canada.
Address: Regional office supporting Asia-Pacific operations. Specific address may vary. (e.g., Central District)
Expanding brand reach, managing flagship stores, and catering to the specific preferences of the Asian luxury consumer.
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As of April 2025, La Perla' leadership includes:
La Perla has been backed by several prominent investors over the years, including:
The most significant executive change in the last 12 months for La Perla's UK operations has been the appointment of administrators for La Perla Global Management (UK) Limited. This effectively means the previous UK management team is no longer in control of that entity. Specific global CEO or top executive changes for the overarching La Perla brand (beyond the UK entity) have not been widely publicized recently, with ownership remaining with Tennor Holding B.V.
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La Perla, like many corporations, likely utilizes standardized email formats for its employees. Common formats include a combination of the employee's first name, last name, or initials, followed by the @laperla.com domain. For example, 'firstname.lastname@laperla.com' or 'finitiallastname@laperla.com'.
[first].[last]@laperla.com
Format
ada.masotti@laperla.com
Example
70%
Success rate
Reuters • January 30, 2024
La Perla's UK business has fallen into administration, advisers Begbies Traynor said, adding another name to the list of British retailers buckling under harsh economic conditions. The luxury lingerie brand's UK arm, La Perla Global Management (UK) Limited, had 41 outstanding creditor payment demands, according to a December court filing....more
Drapers • November 27, 2023
The High Court has ordered the winding up of La Perla Global Management (UK) Limited, the UK trading company of the luxury Italian lingerie brand, following a petition from HMRC over unpaid taxes. The order was made on November 24, 2023....more
The Guardian • February 1, 2024
The UK arm of the luxury lingerie brand La Perla has fallen into administration, putting jobs at risk at its flagship London store and head office. Begbies Traynor, which was appointed administrator to La Perla Global Management (UK) Limited on Monday, said it was working with parties to assess options for the UK business....more
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