Kubota in Europe refers to the European operations of Kubota Corporation, a global manufacturer of agricultural machinery, construction equipment, engines, and water-related products. Kubota has a significant and growing presence across Europe, with a network of sales offices, distribution centers, manufacturing facilities, and R&D centers. Its European operations focus on providing high-quality, reliable machinery tailored to the diverse needs of European farmers, construction professionals, and grounds care specialists. Key product lines in Europe include tractors, mowers, utility vehicles, mini-excavators, and industrial engines, all supported by a strong dealer network and after-sales service.
Serves as the strategic holding company for Kubota's European operations, overseeing business development, corporate strategy, finance, and legal affairs for the region. It supports and coordinates the activities of various Kubota entities across Europe.
Modern office facilities designed to foster collaboration and innovation, located in a business park with good accessibility. The choice of the Netherlands reflects its central European location and business-friendly environment.
A blend of Japanese corporate precision and European market responsiveness, emphasizing quality, customer satisfaction, and long-term growth. The culture encourages teamwork, continuous improvement (Kaizen), and adapting global strategies to local European needs.
The Nieuw-Vennep headquarters signifies Kubota's commitment to the European market, enabling closer proximity to customers and dealers, and facilitating quicker decision-making adapted to regional dynamics.
While focused on European operations, Kubota Europe is an integral part of Kubota Corporation's global network. Globally, Kubota supports functions such as research and development for new technologies (including automation and smart farming), large-scale manufacturing of core components and complete machines, global supply chain management, and strategic product planning. These global functions provide the foundation and resources that enable Kubota Europe to effectively serve its regional customers with innovative and reliable products.
Hoofdweg 1262, Building C, Floor 5
Nieuw-Vennep
North Holland
Netherlands
Address: 19-25 Rue Jules Vercruysse, 95100 Argenteuil, France
Serves as a central point for managing and coordinating sales and marketing activities, dealer networks, and product support for France and often acts as a lead for other surrounding European countries.
Address: Route de Bergues, 59380 Bierne, France
Enhances Kubota's ability to supply tractors tailored to European agricultural needs, reduce lead times, and respond more effectively to local market demands.
Address: Steinhauser Straße 100, 66482 Zweibrücken, Germany
Focuses on the production and distribution of compact construction equipment, catering to the strong demand in the European construction sector, particularly in Germany and Central Europe.
Address: Senefelderstraße 158, 63110 Rodgau, Germany
Manages sales, marketing, dealer network, and after-sales support specifically for the important German market.
Address: Dormer Road, Thame, Oxfordshire, OX9 3UN, United Kingdom
Provides dedicated support and product offerings to customers in the UK and Irish markets, adapting to local agricultural practices and construction needs.
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As of April 2025, Kubota in Europe' leadership includes:
Kubota in Europe has been backed by several prominent investors over the years, including:
Key leadership transitions often occur at the beginning of calendar or fiscal years. Dai Watanabe's appointment as President & CEO of Kubota Holdings Europe B.V. in early 2023 was a significant recent change. Other regional or business unit specific changes occur periodically.
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Kubota commonly uses the 'first.last' email format for its corporate communications. Variations might exist across different subsidiaries or regions, but this is a widely observed pattern.
first.last@kubota.com or first.last@kubota-eu.com
Format
john.doe@kubota.com
Example
85%
Success rate
Kubota Europe Official Website • October 26, 2023
Kubota announced a strategic partnership with Choueri Real Estate to develop a new central spare parts warehouse in Alblasserdam, Netherlands, aimed at strengthening its European parts distribution network. The new facility is expected to be operational by September 2025....more
IVT International • November 7, 2023
While primarily for the North American market, Kubota unveiled its M8 Series tractors, its largest tractors to date. This indicates ongoing R&D and capacity expansion which can influence future European offerings....more
Kubota Europe YouTube / Agritechnica Preview • September 12, 2023
Kubota showcased upcoming innovations for the European market at Agritechnica 2023, including new tractor models, advancements in precision farming technology, and sustainable solutions, highlighting its commitment to the European agricultural sector....more
Farmers Guide • June 19, 2024
Kubota is making its precision farming solutions more accessible by expanding compatibility and offering new features for its K-Monitor systems, aiming to help European farmers improve efficiency and sustainability....more
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