HQ Function

The San Diego headquarters serves as the nerve center for Knockaround's operations, including product design and development, marketing, e-commerce management, customer service, and overall business strategy.

Notable Features:

While specific architectural details are not widely publicized, the headquarters likely fosters a creative and collaborative environment, possibly featuring open-plan workspaces, design studios, and spaces that reflect the brand's vibrant and energetic aesthetic.

Work Culture:

The work culture at Knockaround HQ is expected to be dynamic, informal, and creative, mirroring the brand's ethos. It likely encourages innovation, teamwork, and a passion for the active, sunny lifestyle associated with its products.

HQ Significance:

The San Diego headquarters is significant as it's the birthplace of the brand and remains central to its identity, design inspiration, and operational control, even after its acquisition.

Values Reflected in HQ: The headquarters likely reflects values of creativity, accessibility, fun, and a connection to the Southern California lifestyle. Efficiency in operations and a customer-focused approach would also be key.

Location:

Knockaround primarily sells direct-to-consumer via its e-commerce platform, shipping globally to many countries. Following its acquisition by FGX International (an EssilorLuxottica company), its global retail presence and distribution channels are expected to expand significantly, leveraging EssilorLuxottica's extensive worldwide network. Core design and brand management functions remain centralized in the US.

Street Address:

2020 L St

City:

San Diego

State/Province:

CA

Country:

USA