HQ Function

Serves as the primary corporate office, flagship retail store, baking school, and café. It's the hub for product development, marketing, operations, and customer engagement.

Notable Features:

The Norwich campus includes The Baker's Store (flagship retail), the Baking School offering classes for all levels, a café, and production facilities for some specialty items. It's a popular destination for baking enthusiasts.

Work Culture:

As an employee-owned B Corp, the culture is often described as passionate, collaborative, and mission-driven, with a strong emphasis on quality, community engagement, and employee well-being. There's a shared love for baking.

HQ Significance:

The Norwich headquarters is not just an office but the heart of the King Arthur Baking brand, embodying its commitment to baking education, quality products, and community. It's a physical manifestation of their values and a pilgrimage site for many bakers.

Values Reflected in HQ: Quality (through product testing and school), Community (welcoming visitors and employee-ownership), Passion (evident in every aspect), Stewardship (B Corp certification and sustainability efforts).

Location:

King Arthur Baking Company primarily serves the United States market. While its physical operations (headquarters, school, retail) are US-based, its global reach is extended through its comprehensive website, which offers recipes, baking guides, and online shopping with shipping to select international destinations. They also source some ingredients globally to ensure quality.

Street Address:

135 US Route 5 South

City:

Norwich

State/Province:

Vermont

Country:

USA