Kindara is a well-known fertility awareness application designed to help individuals understand their reproductive health by tracking menstrual cycles, ovulation, and other fertility signs like basal body temperature (BBT) and cervical fluid. It aims to empower users with data-driven insights for natural family planning, conception efforts, or simply better body literacy. Kindara also fostered a strong community aspect. Historically, Kindara also offered a connected basal body thermometer called Wink. Founded in 2011, Kindara was acquired by Prima-Temp (which later became The Pill Club, dba Favor). In August 2023, following Favor's bankruptcy, its assets, including the Kindara app and brand, were acquired by Thirty Madison. The app continues to be available and serve its user base under Thirty Madison's ownership, integrated into their broader mission of providing accessible and specialized healthcare.
Historically, the Boulder HQ was the hub for app development, marketing, customer support, and business operations for Kindara. Currently, Thirty Madison's NYC headquarters handles these functions for Kindara as part of its portfolio.
The Boulder office was likely a typical tech startup environment. Thirty Madison's NYC offices are modern corporate spaces designed for a health-tech company.
Historically, Kindara likely had a passionate, mission-driven startup culture focused on women's health and data empowerment. As part of Thirty Madison, the culture aligns with a fast-paced, patient-centric, and innovative health-tech environment.
Boulder was significant as the birthplace of Kindara, where its core product and community were developed. New York City is now significant as the operational center for Thirty Madison, guiding Kindara's future development and integration into a larger healthcare ecosystem.
Kindara is primarily available as a digital application on iOS and Android platforms, accessible to users globally where these app stores operate. Its user base is international. While the app itself is global, dedicated marketing, customer support, and any potential physical product fulfillment (historically Wink) have been more focused on specific regions, primarily North America. Development and strategic operations are centralized in the USA under Thirty Madison.
[Historically] 1050 Walnut St, Suite 410 (Note: This was a past address; current operations are integrated with Thirty Madison)
Boulder (Historical) / New York City (Current Operational Oversight via Thirty Madison)
Colorado (Historical) / New York (Current Operational Oversight via Thirty Madison)
USA
Address: Thirty Madison Headquarters (Specific address not publicly detailed for general inquiries, but located in New York City)
Serves as the central command for all Thirty Madison brands, including Kindara, with a primary focus on the US market and global app availability.
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As of April 2025, Kindara' leadership includes:
Kindara has been backed by several prominent investors over the years, including:
No specific executive hires or exits solely for the Kindara brand have been publicly announced in the last 12 months, as it operates under Thirty Madison. The most significant change was the acquisition of Kindara's assets by Thirty Madison in August 2023. Any leadership changes occur at the Thirty Madison parent company level.
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Direct email formats for Kindara-specific employees are not publicly available as Kindara is now integrated into Thirty Madison. For inquiries, users typically use support@kindara.com or general contact forms. For Thirty Madison employees, common corporate email formats like [first].[last]@thirtymadison.com or [first_initial][last]@thirtymadison.com might be used, but this is speculative for reaching specific individuals working on the Kindara brand.
[first].[last]@thirtymadison.com (speculative for parent company employees)
Format
support@kindara.com (official support channel)
Example
30%
Success rate
Fierce Healthcare • August 9, 2023
Thirty Madison acquired the assets of The Pill Club, which operated as Favor, including its Nurx and Favor-branded assets and the fertility tracking app Kindara. This acquisition occurred after Favor filed for Chapter 11 bankruptcy....more
MobiHealthNews • August 10, 2023
Virtual-first specialized care company Thirty Madison announced its acquisition of assets from bankrupt digital health company The Pill Club, which also included the fertility app Kindara. This expands Thirty Madison's offerings in women's health....more
Femtech Insider • February 1, 2022
Prima-Temp, the company that acquired Kindara, announced its rebrand to Favor (dba The Pill Club), aiming to launch an integrated women's health platform. This was prior to its later bankruptcy and acquisition by Thirty Madison....more
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