Kelley Blue Book (KBB) is an Irvine, California-based vehicle valuation and automotive research company that is recognized by both consumers and the automotive industry. Founded in 1926, KBB provides a wide range of automotive information, including new and used car prices, expert and consumer reviews, and tools for car buying and selling. It is a subsidiary of Cox Automotive. KBB.com is one of the most visited automotive websites, empowering users to make informed decisions with its comprehensive data and insights.
Serves as the central hub for KBB's operations, including data collection and analysis, editorial content creation, product development, marketing, and strategic planning.
Located within a modern Cox Automotive campus, featuring collaborative workspaces, advanced technological infrastructure, and facilities designed to foster innovation.
The work culture at KBB, as part of Cox Automotive, is often described as innovative, data-driven, and customer-centric, with a strong emphasis on teamwork and adapting to the evolving automotive landscape.
The Irvine headquarters is significant due to its proximity to other automotive companies, tech firms, and a skilled talent pool, enabling KBB to stay at the forefront of automotive research and digital solutions.
Kelley Blue Book primarily serves the North American market (United States and Canada) with its vehicle valuation and automotive information services. While its direct consumer-facing brand is concentrated in these regions, its data and methodologies are respected and referenced internationally. As a part of Cox Automotive, which operates in over 200 countries, KBB benefits from global insights and infrastructure, contributing to Cox Automotive's international automotive service offerings. Some KBB data or licensed products may be utilized by Cox Automotive entities or partners in other global markets.
195 Technology Drive
Irvine
CA
USA
Address: 6205 Peachtree Dunwoody Rd, Atlanta, GA 30328, USA
Serves as the global headquarters for Cox Automotive, providing strategic direction and shared services for all its brands, including Kelley Blue Book.
Address: 1 Howard Street, Burlington, VT 05401, USA
Hub for digital marketing technology and services within Cox Automotive, indirectly supporting KBB's online presence and dealer-facing products.
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As of April 2025, Kelley Blue Book' leadership includes:
Kelley Blue Book has been backed by several prominent investors over the years, including:
Key leadership changes at Cox Automotive, the parent company of Kelley Blue Book, can influence the strategic direction and operations of KBB. Over the past year, notable appointments have occurred at the Cox Automotive level.
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As Kelley Blue Book is a subsidiary of Cox Automotive, employee email addresses typically follow the standard Cox Automotive corporate email format. The most common pattern observed is [firstname].[lastname]@coxautoinc.com.
firstname.lastname@coxautoinc.com
Format
jane.doe@coxautoinc.com
Example
90%
Success rate
Cox Automotive Newsroom • May 7, 2024
Cox Automotive reported that April U.S. auto sales showed some signs of weakness, though the overall market is still expected to see modest growth in 2024. Kelley Blue Book data indicated average transaction prices for new vehicles decreased year over year, benefiting consumers....more
PR Newswire • February 28, 2024
Kelley Blue Book's editorial team announced its choices for the Best Family Cars of 2024, highlighting vehicles that offer top-tier safety, practicality, comfort, and value for families....more
Cox Automotive Newsroom • February 6, 2024
Kelley Blue Book's analysis showed that new-vehicle affordability in the U.S. improved for the fourth consecutive month in January 2024, driven by lower average transaction prices and improved incentives....more
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