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Keller Williams Realty, Inc. (KW) is an American technology and international real estate franchise with headquarters in Austin, Texas. It is the largest real estate franchise by agent count in the world and one of the largest in the United States by sales volume. Founded in 1983 by Gary Keller and Joe Williams, KW has grown rapidly by focusing on a philosophy of agents as partners, providing them with extensive training through Keller Williams University, cutting-edge technology like the KW Command platform, and a unique profit-sharing model. The company operates on a franchise system with independently owned and operated 'Market Centers' across the globe, empowering real estate entrepreneurs worldwide.
Serves as the global command center for Keller Williams, overseeing franchise operations, technology development (KWx, Command platform), agent training and education programs (Keller Williams University), marketing, and corporate leadership for its international network.
Modern, collaborative office spaces, state-of-the-art training facilities, and technology development hubs focused on proprietary real estate software and tools. The design promotes interaction and learning.
Agent-centric, entrepreneurial, and education-based. KW emphasizes a strong culture guided by its 'WI4C2TS' belief system (Win-Win, Integrity, Customers, Commitment, Communication, Creativity, Teamwork, Trust, Success). There's a focus on continuous learning, coaching, and technology adoption.
The Austin headquarters is pivotal as it drives the strategy, innovation, and support systems for the world's largest real estate franchise network by agent count. It's where key decisions are made, technology is developed, and training models are created for global deployment.
Keller Williams Realty has a significant global footprint, with operations in over 55 regions and countries outside of the United States and Canada. This international expansion supports real estate brokerage services, agent training through localized Keller Williams University programs, deployment of its technology suite including KW Command, and the development of new franchise Market Centers. The company focuses on adapting its successful models to diverse international markets, empowering local agents worldwide.
1221 S MoPac Expy #400
Austin
Texas
USA
Address: Varies by individual franchise location; typically professional office spaces in accessible commercial areas.
To empower local real estate entrepreneurs by providing them with KW's proven models, technology, training, and culture of sharing. This enables agents to build substantial businesses and deliver exceptional service to clients within their specific regional and local property markets, leveraging the strength of a global brand.
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As of April 2025, Keller Williams Realty' leadership includes:
Keller Williams Realty has been backed by several prominent investors over the years, including:
Over the past 12-18 months, Keller Williams has undertaken significant leadership recalibrations. This includes the appointment of a new CEO for Keller Williams Realty, a new CFO, and a new COO, signaling a strategic direction focused on agent success and technological advancement. There was also a key departure at the holding company (kwx) level.
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Keller Williams Realty corporate employees and many affiliated agents commonly use email addresses associated with the kw.com domain. The most prevalent formats are combining the first initial with the last name, or the full first name and last name separated by a period.
[firstinitial][lastname]@kw.com or [firstname].[lastname]@kw.com
Format
jdoe@kw.com or jane.doe@kw.com
Example
85%
Success rate
KW Blog (blog.kw.com) / RealTrends • February 27, 2024
Keller Williams announced its year-end 2023 results, highlighting its position as the world's largest real estate franchise by agent count, with more than 190,000 agents globally. The company emphasized agent production and the continued adoption of its technology, like KW Command, which saw increased usage....more
Inman News / KW Press Release • February 13, 2024
Keller Williams Realty announced the appointment of Meredith Maples as its new Chief Operating Officer (COO) and the expansion of Stacie Shirley's role to Chief People and Experience Officer. These leadership changes are aimed at enhancing operational efficiency and agent/employee experience....more
Various Real Estate News Outlets (e.g., Inman, The Real Deal) • Ongoing 2023-2024
Like other major brokerages, Keller Williams has been involved in and navigating the outcomes of industry-wide class-action lawsuits concerning buyer-broker commission rules. The company continues to adapt its strategies and provide guidance to its agents amidst these legal and market changes impacting the real estate industry....more
RISMedia / KW Press Release • June 1, 2023
Keller Williams Realty announced the appointment of Valerie Vogt as its new Chief Financial Officer (CFO). Vogt brings extensive experience in finance and operations to the real estate giant, tasked with overseeing the company's financial strategy and operations....more
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