Joom Group
Joom Group's Overview
Joom is an international e-commerce marketplace founded in Latvia in 2016. It specializes in connecting sellers, primarily from China and other parts of Asia, with buyers across the globe, offering a wide variety of products ranging from fashion and electronics to home goods and beauty items. Joom emphasizes a mobile-first approach, with a popular app that facilitates easy browsing and purchasing. The platform aims to provide affordable goods with global shipping, alongside services like Joom Logistics for sellers and JoomPro for wholesale B2B purchasing. They also operate Joompay, a European fintech service for daily financial transactions.
Where is Joom Group's Headquarters?
HQ Function
The Riga headquarters oversees global strategy, technology development, marketing, operations management, legal, finance, and corporate functions.
Notable Features:
Likely a modern office space equipped to support a dynamic, international tech company, fostering collaboration and innovation.
Work Culture:
Characterized by a fast-paced, multicultural environment typical of a global tech scale-up. Emphasis on innovation, data-driven decisions, and cross-functional teamwork.
HQ Significance:
Riga's strategic location in Europe, access to a skilled talent pool, and favorable business environment contribute to its significance as Joom's central operational base.
Values Reflected in HQ: The headquarters likely reflects Joom's values of global connectivity, technological innovation, customer-centricity, and efficiency.
Location:
Joom operates a global e-commerce platform accessible to users in over 150 countries. Its functions supported globally include international logistics and shipping coordination (Joom Logistics), multi-currency payment processing, localized customer support in multiple languages, and targeted marketing campaigns across diverse regions. The company actively works to connect sellers, primarily from Asia, with a worldwide customer base, focusing on markets in Europe, North America, and beyond.
Street Address:
Gustava Zemgala gatve 78
City:
Riga
State/Province:
N/A
Country:
Latvia
Joom Group's Global Presence
Moscow, Russia
Address: Specific street address not publicly listed; likely in a major business or tech park.
Supports core technology development and platform innovation for global operations.
Shenzhen, China
Address: Likely in a district with strong ties to manufacturing and e-commerce, such as Nanshan or Futian.
Manages seller relationships, supply chain optimization, and ensures product quality for the global marketplace.
San Mateo, California, USA
Address: Specific street address not publicly listed; situated in the Silicon Valley tech hub.
Drives market penetration and expansion efforts in the United States and North America.
Hong Kong, SAR China
Address: Likely in a central business district.
Supports financial operations, corporate governance, and strategic initiatives in Asia.
Luxembourg City, Luxembourg
Address: Specific street address not publicly listed.
Manages and develops Joom's payment services and financial technology solutions for the European market.
Buying Intent Signals for Joom Group
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Executive Team of Joom Group
As of April 2025, Joom Group' leadership includes:
Investors of Joom Group
Joom Group has been backed by several prominent investors over the years, including:
Executive New Hires/Exits in the Last 12 Months
Specific high-profile executive hires or exits at Joom are not frequently publicized. As a private company, Joom's leadership changes are often internal or not widely announced unless they are of major strategic significance. No major widely reported changes in the core founding team have been noted in the last 12 months.
Technology (Tech Stack) used by Joom Group
Discover the tools Joom Group uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Joom Group Email Formats and Examples
Joom likely uses common corporate email formats for its employees. While not publicly confirmed, typical structures include [first_initial][last]@[companyname].com or [first].[last]@[companyname].com.
[first_initial][last]@joom.com
Format
jdoe@joom.com
Example
70%
Success rate
News and media
The Paypers • February 7, 2024
Joom news title: Joompay partners Veriff for enhanced customer onboarding and KYC compliance
Joompay, Joom's fintech service, has partnered with Veriff to improve its customer onboarding process and ensure robust Know Your Customer (KYC) compliance. This collaboration aims to provide a seamless and secure experience for Joompay users while meeting regulatory requirements....more
GlobeNewswire • November 21, 2023
Joom news title: Joom Marketplace to Open Platform for Turkish Sellers
Joom announced its plans to open its marketplace platform to sellers from Turkey, aiming to diversify its product offerings and provide Turkish merchants with access to its global customer base. This move is part of Joom's strategy to expand its seller network beyond China....more
Joom (Press Release or Blog) • June 1, 2023
Joom news title: Joompay obtains e-money license in the UK
Joom's fintech arm, Joompay, successfully obtained an Electronic Money Institution (EMI) license in the United Kingdom. This allows Joompay to offer its financial services to UK customers, expanding its operational footprint in Europe....more
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