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Joe Coffee Company
What Does Joe Coffee Company Do?
Joe Coffee Company is a New York-based specialty coffee roaster and retailer founded in 2003 by Jonathan Rubinstein. Known for its commitment to quality, sustainability, and community, Joe Coffee operates numerous cafes across New York City and Philadelphia. They meticulously source, roast, and prepare exceptional coffees, offering a diverse menu of espresso beverages, brewed coffee, and select food items. The company also has a robust wholesale program, supplying beans to other cafes and restaurants, and an online store for direct-to-consumer sales. Their mission revolves around brewing the highest quality coffee and creating welcoming spaces for people to connect.
Where Is Joe Coffee Company's Headquarters?
HQ Function
Serves as the central hub for corporate operations, coffee roasting using their Probat roaster, quality control, barista training programs, and new product development.
Notable Features:
Features a state-of-the-art coffee roastery, a dedicated SCA-certified training lab for baristas and wholesale clients, and a quality control cupping room. The location is a dynamic center for coffee innovation and education.
Work Culture:
A collaborative, passionate, and fast-paced environment focused on coffee excellence, continuous learning, sustainability, and exceptional customer service. Emphasis on teamwork, shared knowledge, and fostering a strong coffee community.
HQ Significance:
The Astor Place facility is crucial for maintaining Joe Coffee's high standards for coffee quality, from ethically sourcing green beans to the final cup. It's also a center for educating their staff and wholesale partners, ensuring brand consistency and expertise.
Values Reflected in HQ: The headquarters reflects Joe Coffee's core values: commitment to quality (advanced roastery, QC lab), education (comprehensive training center), community (central and accessible NYC location), and sustainability (conscious operational practices).
Location:
Joe Coffee Company's primary retail and operational presence is concentrated in the United States, specifically in New York City and Philadelphia. While they do not operate international offices or cafes, their global engagement is significant through their coffee sourcing practices. The company ethically sources high-quality green coffee beans from various renowned coffee-growing regions across Africa, Central America, and South America. This involves building relationships with international farmers, cooperatives, and exporters to ensure quality and sustainability. Their roasted coffee is also available for purchase online, allowing for nationwide distribution, and their reputation in the specialty coffee industry has an international reach.
Street Address:
13-25 Astor Place
City:
New York
State/Province:
NY
Country:
USA
Where Else Does Joe Coffee Company Operate Around the World?
New York, NY/USA
Address: 141 Waverly Pl, New York, NY 10014
Serves the local Greenwich Village community and acts as a brand ambassador location, showcasing Joe Coffee's commitment to quality and neighborhood integration since its inception.
New York, NY/USA
Address: Graybar Passage, Grand Central Terminal, New York, NY 10017
Caters to a fast-paced clientele in Midtown Manhattan, focusing on efficiency, consistent quality, and representing the Joe Coffee brand in a landmark location.
Philadelphia, PA/USA
Address: 1845 Walnut St, Philadelphia, PA 19103
Serves the local Philadelphia community, builds brand recognition in a new city, and adapts the Joe Coffee experience to the local culture while maintaining core quality standards.
Buying Intent Signals for Joe Coffee Company
Highperformr Signals uncover buying intent and give you clear insights to target the right accounts at the right time — helping your sales, marketing, and GTM teams close more deals, faster.
Who's Leading Joe Coffee Company? Meet the Executive Team
As of April 2025, Joe Coffee Company' leadership includes:
Who's Investing in Joe Coffee Company?
Joe Coffee Company has been backed by several prominent investors over the years, including:
What Leadership Changes Has Joe Coffee Company Seen Recently?
Based on publicly available information, there have been no major, publicly announced executive hires or departures at Joe Coffee Company in the last 12 months. The core leadership team appears to remain consistent. Any internal promotions or minor shuffles are not typically publicized for a private company of this nature.
What Technology (Tech Stack) Is Used byJoe Coffee Company?
Discover the tools Joe Coffee Company uses. Highperformr reveals the technologies powering your target accounts — helping your sales, marketing, and GTM teams prioritize smarter and close faster.
Joe Coffee Company Email Formats and Examples
Joe Coffee Company likely utilizes standard professional email address formats for its employees. The most common patterns include using the employee's first name, last name, or a combination, followed by the company's domain.
[first].[last]@joecoffeecompany.com or [first_initial][last]@joecoffeecompany.com
Format
jane.doe@joecoffeecompany.com
Example
75%
Success rate
What's the Latest News About Joe Coffee Company?
Joe Coffee Company Blog • October 20, 2023
Joe Coffee Company news title: Joe Coffee Opens New Cafe in Manhattan West
Joe Coffee Company announced the opening of its newest cafe located in the Manhattan West development, expanding its presence in New York City and bringing its specialty coffee and food offerings to the burgeoning Hudson Yards neighborhood....more
Joe Coffee Company Blog • May 18, 2023
Joe Coffee Company news title: Joe Coffee Company Launches Its First-Ever Specialty Instant Coffee
Joe Coffee Company introduced its first line of specialty instant coffee, crafted to deliver the quality and taste profile of their cafe brews in a convenient, on-the-go format. This marks their entry into the growing premium instant coffee market....more
Daily Coffee News • March 27, 2023
Joe Coffee Company news title: Joe Coffee Company Marks 20th Anniversary with New Look and Feel
To celebrate its 20th anniversary, Joe Coffee Company unveiled a brand refresh, including updated packaging, new cafe design elements, and a renewed commitment to its core values of quality, community, and sustainability. The refresh aims to reflect the company's evolution while honoring its New York roots....more
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